зарубежная деловая литература
Cable Cowboy. John Malone and the Rise of the Modern Cable Business
Mark Robichaux
An inside look at a cable titan and his industry John Malone, hailed as one of the great unsung heroes of our age by some and reviled by others as a ruthless robber baron, is revealed as a bit of both in Cable Cowboy. For more than twenty-five...
In Extremis Leadership. Leading As If Your Life Depended On It
Thomas Kolditz A.
In this extraordinary book Col. Kolditz explains that his research on in extremis leadership, where followers perceive their lives to be threatened, reveals that the leadership lessons and principles in evidence in dangerous settings also apply...
The Integrity Dividend. Leading by the Power of Your Word
Tony Simons
Corporate and government scandals continue to deepen our mistrust of leaders. While credibility is the foundation of effective leadership, most leaders struggle, and sometimes fail, to align their words and their actions. Now for the first time,...
Smart Questions. Learn to Ask the Right Questions for Powerful Results
William Chandon
Smart Questions offers an entirely new framework for creating solutions. Drawn from the authors' many years of research and field experience, the Smart Questions Approach reveals how the leading creators of solutions in almost every profession...
Winning the Day Trading Game. Lessons and Techniques from a Lifetime of Trading
Patsy Dow Busby
Take a proven approach to short-term trading. Winning the Day Trading Game offers an insider's view of the trading life and provides proven strategies for profitable trading. Professional trader Tom Busby explains how the strategies that made...
The Holy Grail of Macroeconomics. Lessons from Japan's Great Recession
Richard Koo C.
The revised edition of this highly acclaimed work presents crucial lessons from Japan's recession that could aid the US and other economies as they struggle to recover from the current financial crisis. This book is about Japan's 15-year long...
No Excuse Leadership. Lessons from the U.S. Army's Elite Rangers
Brace Barber E.
Every organization needs good leadership in order to win against the competition. Through his own personal story and those of nine other Rangers, Barber illuminates fundamental lessons about what it really takes to win. These first-person...
The Way of the Road Warrior. Lessons in Business and Life from the Road Most Traveled
Jolles Robert L.
The Way of the Road Warrior offers weary business travelers inspiration, advice, and practical skills for conquering the competition while conducting business on the road. This business traveler’s handbook is written by Robert L....
The Panic of 1907. Lessons Learned from the Market's Perfect Storm
Sean Carr D.
"Before reading The Panic of 1907, the year 1907 seemed like a long time ago and a different world. The authors, however, bring this story alive in a fast-moving book, and the reader sees how events of that time are very relevant for today's...
Affiliate Millions. Make a Fortune using Search Marketing on Google and Beyond
Greg Holden
Affiliate Millions For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full-time and part-time basis. Today, with even more online opportunities available than ever before, you can achieve a...
Talent. Making People Your Competitive Advantage
Dave Ulrich
The source of competitive advantage has shifted in many organizations from reliability to innovation and flexibility. But what does it take for an organization that innovates to then manage effectively? In this follow-up to Built to Change, Ed...
Motivating the "What's In It For Me?" Workforce. Manage Across the Generational Divide and Increase Profits
Cam Marston
Advance praise for Motivating the «What's In It For Me?» Workforce «The information on leading and managing generations found in this book is invaluable to all executives today. The war for talent has become increasingly fierce. Attracting and...
Good to Green. Managing Business Risks and Opportunities in the Age of Environmental Awareness
John-David Phyper
The business world is undergoing dramatic change that is driven by tough new legislation, expanded market based incentives and increased consumer awareness of environmental issues (e.g., hazard ingredients in products, alternative energy,...
Steal These Ideas!. Marketing Secrets That Will Make You a Star
Steve Cone
Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned,...
A Demon of Our Own Design. Markets, Hedge Funds, and the Perils of Financial Innovation
Richard Bookstaber
Inside markets, innovation, and risk Why do markets keep crashing and why are financial crises greater than ever before? As the risk manager to some of the leading firms on Wall Street–from Morgan Stanley to Salomon and Citigroup–and a member of...
Derivatives. Markets, Valuation, and Risk Management
Robert Whaley E.
Robert Whaley has more than twenty-five years of experience in the world of finance, and with this book he shares his hard-won knowledge in the field of derivatives with you. Divided into ten information-packed parts, Derivatives shows you how...
Mentored by a Millionaire. Master Strategies of Super Achievers
Steven Scott K.
Unlike any book you’ve ever read, Mentored by a Millionaire is made up of fifteen mentoring sessions in which you will be mentored in the strategies, skills, and techniques used by super achievers who have become the world’s most successful men...
Strategy for Success in Asia. Mastering Business in Asia
Andrew Delios
In order to achieve success, managers need to understand the strategic issues in Asia. Strategy for Success in Asia covers areas from the uniqueness of Asia like its economic and cultural diversity to the roles of governments and the importance...
The Leader's Guide to Storytelling. Mastering the Art and Discipline of Business Narrative
Стивен Деннинг
In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to...
Media Rules!. Mastering Today's Technology to Connect With and Keep Your Audience
Brian Reich
Authors Brian Reich and Dan Solomon have seen how changes in both technology and society can affect the communications and operations of an organization. Now, with Media Rules!, they provide you with a framework for understanding this dynamic...
Balanced Scorecard Step-by-Step. Maximizing Performance and Maintaining Results
Пол Нивен
PRAISE FOR Balanced Scorecard Step-By-Step: Maximizing Performance and Maintaining Results, Second Edition «As a practitioner and thought leader, Paul Niven is superbly bridging the gulf between BSC theory and application through hands-on...
Balanced Scorecard Step-by-Step. Maximizing Performance and Maintaining Results
Пол Нивен
This book explains how an organization can measure and manage performance with the Balanced Scorecard methodology. It provides extensive background on performance management and the Balanced Scorecard, and focuses on guiding a team through the...
Trading in the Zone. Maximizing Performance with Focus and Discipline
Ari Kiev
Overcome the obstacles that can prevent you from winning at the trading game A trader's emotional state is vital to being a successful investor. There are many psychological factors that can affect the decisions one makes in the course of a...
The Seven Lost Secrets of Success. Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
Joe Vitale
Praise for The Seven Lost Secretsof Success «Buy this book, apply these secrets, and your prosperity will be assured.» -Dan McComas, President, Dan McComas Associates, Marketing & Management Consultants «This breakthrough book, based on the...
Busting Loose From the Money Game. Mind-Blowing Strategies for Changing the Rules of a Game You Can't Win
Robert Scheinfeld
Real people, real transformations! «Absolutely amazing! It completely shifts your paradigm for life. One of the most wonderful things about it is that the results are immediate. My whole perception and relationship to money has undergone a...
How NASA Builds Teams. Mission Critical Soft Skills for Scientists, Engineers, and Project Teams
Charles Pellerin J.
Every successful organization needs high-performance teams to compete and succeed. Yet, technical people are often resistant to traditional «touchy-feely» teambuilding. To improve communication, performance, and morale among NASA’s technical...
Commodities and Commodity Derivatives. Modeling and Pricing for Agriculturals, Metals and Energy
Helyette Geman
The last few years have been a watershed for the commodities, cash and derivatives industry. New regulations and products have led to an explosion in the commodities markets, creating a new asset for investors that includes hedge funds as well...
Investment Guarantees. Modeling and Risk Management for Equity-Linked Life Insurance
Mary Hardy
A comprehensive guide to investment guarantees in equity-linked life insurance Due to the convergence of financial and insurance markets, new forms of investment guarantees are emerging which require financial service professionals to become...
Optimal Portfolio Modeling. Models to Maximize Returns and Control Risk in Excel and R
Philip McDonnell
Optimal Portfolio Modeling is an easily accessible introduction to portfolio modeling for those who prefer an intuitive approach to this discipline. While early chapters provide engaging insights on the statistical properties of markets, this...
A History of the Theory of Investments. My Annotated Bibliography
Mark Rubinstein
"This exceptional book provides valuable insights into the evolution of financial economics from the perspective of a major player." – Robert Litzenberger, Hopkinson Professor Emeritus of Investment Banking, Univ. of Pennsylvania; and retired...
Credit Risk Measurement. New Approaches to Value at Risk and Other Paradigms
Anthony Saunders
The most cutting-edge read on the pricing, modeling, and management of credit risk available The rise of credit risk measurement and the credit derivatives market started in the early 1990s and has grown ever since. For many professionals,...
B2B and Beyond. New Business Models Built on Trust
Harry B. DeMaio, CISSP
A groundbreaking guide to forging trusting, mutually beneficial B2B relationships Companies that have entered into B2B alliances may simultaneously be one and another's customers, suppliers, allies, and competitors. But in today's turbo-charged...
Structured Finance and Collateralized Debt Obligations. New Developments in Cash and Synthetic Securitization
Janet Tavakoli M.
An up-to-date look at the exploding CDO and structured credit products market In this fully updated Second Edition, financial expert Janet Tavakoli provides readers with a comprehensive look at the CDO and structured credit products market amid...
Energy and Power Risk Management. New Developments in Modeling, Pricing, and Hedging
Alexander Eydeland
Praise for Energy and Power Risk Management «Energy and Power Risk Management identifies and addresses the key issues in the development of the turbulent energy industry and the challenges it poses to market players. An insightful and...
Beyond Fundraising. New Strategies for Nonprofit Innovation and Investment
Kay Grace Sprinkel
Do you or your volunteers fear rejection or feel like a beggar when fundraising? Do you worry about soliciting donors too often? Are you tired of the relentless cycle of fundraising activities necessary to generate revenues for your programs?...
Breakthroughs in Technical Analysis. New Thinking From the World's Top Minds
David Keller
Technical analysts build trading strategies based on trends and patterns in the markets' movements. Their task requires mastery of the world's markets and an understanding of the latest techniques. Breakthroughs in Technical Analysis reveals the...
Predicting Market Success. New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand
Robert Passikoff
Praise for Predicting Market Success «Predicting Market Success has come at the right time for major companies. The value of understanding the dimensions of your brand's unique appeal and strength of preference is indispensable for brand...
Economist on Wall Street (Peter L. Bernstein's Finance Classics). Notes on the Sanctity of Gold, the Value of Money, the Security of Investments, and Other Delusions
Arthur Levitt. Jr.
One of the foremost financial writers of his generation, Peter Bernstein has the unique ability to synthesize intellectual history and economics with the theory and practice of investment management. Now, with classic titles such as Economist on...
Getting It Right. Notre Dame on Leadership and Judgment in Business
Viva Bartkus
To be a successful business leader, executives need to make values-based problem solving a habit of mind, argue management experts and Notre Dame professors Viva Bartkus and Ed Conlon. In Getting It Right, Bartkus and Conlon draw on insights...
A Year Without "Made in China". One Family's True Life Adventure in the Global Economy
Sara Bongiorni
A Year Without «Made in China» provides you with a thought-provoking and thoroughly entertaining account of how the most populous nation on Earth influences almost every aspect of our daily lives. Drawing on her years as an award-winning...
The Do-It-Yourself Lobotomy. Open Your Mind to Greater Creative Thinking
Tom Monahan
An Adweek Book Master the techniques that top companies use to spark creativity In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of...
Stephen Roach on the Next Asia. Opportunities and Challenges for a New Globalization
Stephen Roach S.
As Morgan Stanley's chief Asia specialist, getting Asia right is Stephen Roach's personal obsession, and this in-depth compilation represents more than 70 of Roach's key research efforts not just on Asia, but also on how the region fits into the...
Can We Do That?!. Outrageous PR Stunts That Work -- And Why Your Company Needs Them
Peter Shankman
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly...
Why Nonprofits Fail. Overcoming Founder's Syndrome, Fundphobia and Other Obstacles to Success
Stephen Block R.
In Why Nonprofits Fail, author and nonprofit expert Stephen Block explains that many well-intentioned leaders hold on to views of their nonprofit organizations that perpetuate problems rather than help fix them. According to Block, the first...
Get a Grip!. Overcoming Stress and Thriving in the Workplace
Bob Losyk
Practical tips and easy exercises for relieving the stress of everyday life Get a Grip! offers powerful, prescriptive advice for living and thriving in our high-stress times. Integrating techniques that relax the mind, the body, and the spirit,...
The Milkshake Moment. Overcoming Stupid Systems, Pointless Policies and Muddled Management to Realize Real Growth
Steven Little S.
Growth is the central focus of every business, yet many businesses continually find ways to shoot themselves in the foot. In Milkshake Moment, Steven Little shows you how to identify and overcome the stifling behaviors built into your...
Healing the Wounds. Overcoming the Trauma of Layoffs and Revitalizing Downsized Organizations
David Noer M.
From the founder of «layoff survivor sickness» an updated edition of a book for today's downsized workforce Thoroughly revised and updated, David Noer's classic book about downsized organizations has never been more relevant. Reports of the most...
There's a Customer Born Every Minute. P.T. Barnum's Amazing 10 "Rings of Power" for Creating Fame, Fortune, and a Business Empire Today -- Guaranteed!
Joe Vitale
Praise for THERE'S A CUSTOMER BORN EVERY MINUTE «Joe Vitale has created an entertaining, educational, and motivational manual-with the help of P.T. Barnum-that belongs in every hotel room alongside the Bible. Then, guests might read his...
Corporate Financial Distress and Bankruptcy. Predict and Avoid Bankruptcy, Analyze and Invest in Distressed Debt
Edith Hotchkiss
A comprehensive look at the enormous growth and evolution of distressed debt, corporate bankruptcy, and credit risk default This Third Edition of the most authoritative finance book on the topic updates and expands its discussion of corporate...
Trading Against the Crowd. Profiting from Fear and Greed in Stock, Futures and Options Markets
John Summa F.
Efficient market theorists contend that markets are random and thus not predictable. With the publication of Trading Against theCrowd, however, noted author, economist, and professional trader John Summa convincingly shows that investor...
