зарубежная деловая литература
The New Sell and Sell Short. How To Take Profits, Cut Losses, and Benefit From Price Declines
Alexander Elder
A detailed look at one of the most underestimated aspects of trading-selling In The New Sell and Sell Short, Second Edition, Dr. Alexander Elder explains how to exit a stock at the right time and how to initiate a short position to profit from a...
Superpower. How to Think, Act, and Perform with Less Effort and Better Results
Ford Saeks
A road map to better decision-making and a better life! Do you want more out of your life and your job with less effort and better results? Have you ever felt that there just has to be a better way to get there? If so, you're not alone. Millions...
Network Advantage. How to Unlock Value From Your Alliances and Partnerships
Henrich Greve
Companies made more than 42,000 alliances over the past decade worldwide, many of which failed to deliver strong results. This book explains why and how you can seize the benefits from your business’s network of alliances with customers,...
Selling Through Someone Else. How to Use Agile Sales Networks and Partners to Sell More
Robert Wollan
Experience the growth multiplier effect through transforming the distribution and sales network Selling Through Someone Else tackles new opportunities to drive company growth by taking a fresh look at the customer smart distribution and sales...
Attention! This Book Will Make You Money. How to Use Attention-Getting Online Marketing to Increase Your Revenue
Jim Kukral F.
Drive Web traffic and take your business into the future In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or...
Flip the Funnel. How to Use Existing Customers to Gain New Ones
Joseph Jaffe
Why customer retention is the new acquisition If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the...
The Social Media Handbook for Financial Advisors. How to Use LinkedIn, Facebook, and Twitter to Build and Grow Your Business
Bill Cates
Expert advice for financial advisors looking to make the most of social media platforms Social media is everywhere. 3.5 billion pieces of content are shared on Facebook each week, 22 million professionals are networking on LinkedIn, and 140...
Transforming IT Culture. How to Use Social Intelligence, Human Factors, and Collaboration to Create an IT Department That Outperforms
Frank Wander
Practical, proven guidance for transforming the culture of any IT department As more and more jobs are outsourced, and the economy continues to struggle, people are looking for an alternative to the greed-driven, selfish leadership that has...
Mastering Story, Community and Influence. How to Use Social Media to Become a Socialeader
Jay Oatway
Your digital presence tells the story of who you are… so what should you be saying? In a world overflowing with the noise of Facebook updates, tweets, blog posts, Pinterest pins and YouTube video responses, it’s difficult to connect with the...
What Matters Now. How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation
Гэри Хэмел
This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that can flourish in a world of diminished hopes, relentless change and ferocious...
Digilogue. How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer
Anders Sorman-Nilsson
How to leverage the enduring human need for analogue experiences to attract and retain more customers in a digital world. Anything that can be digitised will be digitised. But can the digital-connect ever really replace the personal touch? Is...
The Small-Cap Advantage. How Top Endowments and Foundations Turn Small Stocks into Big Returns
Brian Bares
A world-renowned money manager shares winning strategies for small-stock investing Since forming Bares Capital Management, Inc. in 2000, Brian Bares has shown that above average returns can be generated through the careful selection of small...
Driving Results Through Social Networks. How Top Organizations Leverage Networks for Performance and Growth
Robert Thomas J.
Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have...
Leading Through Uncertainty. How Umpqua Bank Emerged from the Great Recession Better and Stronger than Ever
Raymond Davis P.
From the CEO of Umpqua Bank, the essential leadership practices that allowed the West Coast’s largest independent community bank to emerge from the economic crisis even stronger than before In this follow-up to the successful Leading for Growth,...
And Then the Roof Caved In. How Wall Street's Greed and Stupidity Brought Capitalism to Its Knees
David Faber
CNBC's David Faber takes an in-depth look at the causes and consequences of the recent financial collapse And Then the Roof Caved In lays bare the truth of the credit crisis, whose defining emotion at every turn has been greed, and whose...
Re-Made in the USA. How We Can Restore Jobs, Retool Manufacturing, and Compete With the World
Todd Lipscomb
A business-based rallying cry to reclaim the US economy There is a nagging feeling that the U.S. is slipping as a nation and our people are powerless to do anything to fix it. Issues such as jobs, product quality and safety, wages, the economy,...
Smart Leaders, Smarter Teams. How You and Your Team Get Unstuck to Get Results
Roger M. Schwarz
A proven approach for helping leaders and teams work together to achieve better decisions, greater commitment, and stronger results More than ever, effective leadership requires us to work as a team, but many leaders struggle to get the results...
No Excuses. How You Can Turn Any Workplace into a Great One
Michael Burchell
The business leader's guide to creating a great workplace from the Great Place to Work Institute In this follow-up guide to The Great Workplace, experts from Great Place to Work® Institute, Inc. reveal the most common excuses managers use for...
Managers and Leaders Who Can. How you survive and succeed in the new economy
Ruth Spellman
For a successful world economic system we need some fundamental changes that respond to the changing nature and expectations of society. Capitalism has to become more robust, more acceptable and more sustainable. Managers and Leaders Who Can...
Chasing Youth Culture and Getting it Right. How Your Business Can Profit by Tapping Today's Most Powerful Trendsetters and Tastemakers
Tina Wells
Understand and market to the newest wave of millennials Whether you're a business professional trying to decode the $43 billion youth market, a marketer looking for a message that connects, or an entrepreneur trying to develop youth-oriented...
Markets Never Forget (But People Do). How Your Memory Is Costing You Money--and Why This Time Isn't Different
Kenneth Fisher L.
Sir John Templeton, legendary investor, was famous for saying, «The four most dangerous words in investing are, 'This time it's different.'» He knew that though history doesn't repeat, not exactly, history is an excellent guide for investors. In...
The Value of Business Analytics. Identifying the Path to Profitability
Evan Stubbs
TURN YOUR CHALLENGES INTO SUCCESSES – LEARN HOW AND WHY SOME TEAM STRUGGLE AND SOME SUCCEED This groundbreaking resource defines what business analytics is, the immense value it brings to an organization, and how to harness its power to gain a...
Executive's Guide to IT Governance. Improving Systems Processes with Service Management, COBIT, and ITIL
Robert R. Moeller
Create strong IT governance processes In the current business climate where a tremendous amount of importance is being given to governance, risk, and compliance (GRC), the concept of IT governance is becoming an increasingly strong component....
The Future of Nonprofits. Innovate and Thrive in the Digital Age
David Neff J.
Ever heard of an internal entrepreneur? You might know the type. They’re kind of employee who pushes mercilessly towards the trends of the future. Often looked at as a little bit outside the mainstream, more often than not the decisions this...
From Workplace to Playspace. Innovating, Learning and Changing Through Dynamic Engagement
Pamela Meyer
From Workplace to Playspace is about visionary, courageous, innovative, and persistent organizations that challenge long-held preconceptions about the incompatibility of workplace and playspace. Each day organizations across industries and with...
Questions That Get Results. Innovative Ideas Managers Can Use to Improve Their Teams' Performance
Paul Cherry
Ask the right questions and get improved, sustained employee performance Since technology has made it easy to access, share, and distribute company data, many managers avoid live interaction, instead relying on emails, text messages, Web-based...
One Good Trade. Inside the Highly Competitive World of Proprietary Trading
Mike Bellafiore
An inside look at what it really takes to become a better trader A proprietary trading firm consists of a group of professionals who trade the capital of the firm. Their income and livelihood is generated solely from their ability to take...
The Business of Being the Best. Inside the World of Go-Getters and Game Changers
Molly Fletcher
How the very best get to—and stay at—the top From the arenas of professional sports to the boardrooms of major businesses, a thin slice of peak performers dominates every field. What is their secret to success? Few people know what drives these...
The Official Alibaba.com Success Guide. Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace
Brad Schepp
The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day...
You First. Inspire Your Team to Grow Up, Get Along, and Get Stuff Done
Liane Davey
Five common problems your team is susceptible to—and the one thing you can do to fix all of them There are so many ways a team can go wrong. Does your team make decisions so slowly that nothing ever gets done, or does it go too fast and miss...
What Your Body Says (And How to Master the Message). Inspire, Influence, Build Trust, and Create Lasting Business Relationships
Sharon Sayler
Train your body to communicate with confidence and clarity-have your body match what your mouth says… The popular phrase «leading from influence» takes for granted that influence derives chiefly from verbal communication. However, communication...
Wealth Exposed. Insurance Planning for High Net Worth Individuals and Their Advisors
Brian Flood G.
An indispensable survival guide for high-net-worth individuals and their advisors If you're like most high-net-worth individuals nowadays, you are underinsured, over-targeted in litigation, and dangerously exposed to risks that can profoundly...
Understanding IFRS Fundamentals. International Financial Reporting Standards
Nandakumar Ankarath
A one-stop resource for understanding and applying current International Financial Reporting Standards The move to International Financial Reporting Standards (IFRS) is the single most important initiative in the financial reporting world, with...
The Only Three Questions That Still Count. Investing By Knowing What Others Don't
Jennifer Chou
Ken Fisher explains what the competition doesn't know From investment expert and long-time Forbes columnist Ken Fisher comes the Second Edition of The Only Three Questions That Count. Most investors know the only way to consistently beat the...
The Family Office Book. Investing Capital for the Ultra-Affluent
Richard Wilson C.
Key strategies for running a family office for fund managers Understanding the basics of the family office industry is essential if you want to succeed in establishing a successful fund for a wealthy family. That's where The Family Office Book...
Emerging Market Real Estate Investment. Investing in China, India, and Brazil
Tim Wang
Emerging markets in real estate investing have been an increasing focus for institutional real estate investors worldwide. Part of the Fabozzi series, this book is an insightful overview of international real estate focusing on three of the...
Opportunities in Emerging Markets. Investing in the Economies of Tomorrow
Gordian Gaeta
The practical guide to investing in emerging markets Though potentially risky, investing in emerging markets can offer extremely attractive returns. Opportunities in Emerging Markets offers practical advice for investors based on the real life...
The Age of Deleveraging. Investment Strategies for a Decade of Slow Growth and Deflation
A. Shilling Gary
Top economist Gary Shilling shows you how to prosper in the slow-growing and deflationary times that lie ahead While many investors fear a rapid rise in inflation, author Gary Shilling, an award-winning economic forecaster, argues that the...
Discover the Upside of Down. Investment Strategies for Volatile Times
Ron Coby
Discover the Upside of Down enlightens readers and give them investment strategies for both protection and profits. Chapters include information on the hot button economic topics of today and for the foreseeable future: oil, gold, real estate,...
Infrastructure as an Asset Class. Investment Strategies, Project Finance and PPP
Barbara Weber
The market for infrastructure is vast and, contrary to popular belief, the range of potential infrastructure investments is extremely broad. An investor who does not have a sufficient overview and insight into the infrastructure market or an...
Uncommon Sense. Investment Wisdom Since the Stock Market's Dawn
Michael Kemp
Question everything – and become a better investor in the process Uncommon Sense takes readers on a four-century journey; from the dawn of public share ownership (in 1602) right up to today. But this is not simply a history book. It's a book for...
ERM - Enterprise Risk Management. Issues and Cases
Jean-Paul Louisot
A wealth of international case studies illustrating current issues and emerging best practices in enterprise risk management Despite enterprise risk management's relative newness as a recognized business discipline, the marketplace is replete...
Trading Secrets. Killer trading strategies to beat the markets and finally achieve the success you deserve
Louise Bedford
A practical, informative, and accessible guide to getting started in trading Louise Bedford has been coaching and mentoring traders for almost twenty years, and in Trading Secrets, Third Edition she's back to share what she's learned. Whether...
Think Like a Futurist. Know What Changes, What Doesn't, and What's Next
Cecily Sommers
Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today's pressures with tomorrow's realities. Cecily Sommers shows how...
The Transformational CIO. Leadership and Innovation Strategies for IT Executives in a Rapidly Changing World
Hunter Muller
The Transformational CIO is chock full of stimulating thought leadership and useful knowledge that will help you leverage new and existing technologies to create business value, generate more revenue, increase profits and improve customer...
We Are All Leaders. Leadership is Not a Position, It's a Mindset
Fredrik Arnander
Leadership is not just for the execs in the corner office. It’s time we all stepped up and developed the mind of a leader. In a time of rapid technological change and economic uncertainty, businesses that thrive will do so through empowering...
Tough Cookies. Leadership Lessons from 100 Years of the Girl Scouts
Kathy Cloninger
Fundamental principles for how Girl Scouts USA is run and why it's so successful Millions of American businesswomen, thought leaders, and politicians received their first lessons in salesmanship, money management, marketing, teamwork, and...
The Volunteer Management Handbook. Leadership Strategies for Success
Tracy Connors D.
Completely revised and expanded, the ultimate guide to starting—and keeping—an active and effective volunteer program Drawing on the experience and expertise of recognized authorities on nonprofit organizations, The Volunteer Management...
Prescription for Lasting Success. Leadership Strategies to Diagnose Problems and Transform Your Organization
Susan Reynolds
Transform your team during crises and establish an enthusiastic and strategic culture In an approach similar to the way a doctor reads a chart and runs tests to diagnosis an illness, Prescription for Lasting Success offers a practical system for...
