зарубежная деловая литература
China Versus the West. The Global Power Shift of the 21st Century
Ivan Tselichtchev
China Versus the West is an innovative book. The author, a leading specialist on the international and Asian economy and business, presents the most comprehensive picture of the changing power balance between the emerging superpower China and...
Knowledge Works. The Handbook of Practical Ways to Identify and Solve Common Organizational Problems for Better Performance
Jane McKenzie
Knowledge Works is a handbook full of ideas to help you draw on people's knowledge to keep ideas fresh, reduce waste, and build competence and capability. You can either dip into it according to your needs, or work through it in a more...
The Power of Gold. The History of an Obsession
Peter L. Bernstein
The need for realism in reform of its monetary system is what makes Bernstein’s story of the Power of Gold so timely. It is a compelling reminder that maintaining a fixed price for gold and fixed exchange rates were difficult even in a simpler...
The Quest for Alpha. The Holy Grail of Investing
Larry Swedroe E.
The final word on passive vs. active investing The debate on active investing-stock picking and market timing-versus passive investing-markets are highly efficient and almost impossible to outperform-has raged for decades. Which side is right?...
Dethroning the King. The Hostile Takeover of Anheuser-Busch, an American Icon
Julie MacIntosh
How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper...
The Hedge Fund Mirage. The Illusion of Big Money and Why It's Too Good to Be True
Simon Lack A.
The dismal truth about hedge funds and how investors can get a greater share of the profits Shocking but true: if all the money that's ever been invested in hedge funds had been in treasury bills, the results would have been twice as good....
My Life in Leadership. The Journey and Lessons Learned Along the Way
Frances Hesselbein
In a clear and compelling voice, Frances Hesselbein delivers key leadership lessons. Tracing her own development as a leader, she narrates the critical moments that shaped her personally and professionally: from her childhood in Pennsylvania, to...
Weaving Dreams. The Joy of Work, The Love of Life
Tami Longaberger
Tami Longaberger is CEO of The Longaberger Company, the premier U.S. manufacturer of handcrafted baskets and other home and lifestyle products. With great tenderness, transparency, and candor, this book opens her heart, offering readers a...
Supply Chain as Strategic Asset. The Key to Reaching Business Goals
Vivek Sehgal
Hands-on guidance for creating competitive advantages through strategy realization How can your supply chain create competitive advantages and help achieve business goals? Drawing from the author's abundant research and analysis, this...
The Relationship Edge. The Key to Strategic Influence and Selling Success
Jerry Acuff
Get a practical, actionable, three-step process to build and leverage important relationships Most people know instinctively how to build positive, long-lasting relationships with spouses, friends, and even co-workers–but few of us know how to...
The Power of Understanding People. The Key to Strengthening Relationships, Increasing Sales, and Enhancing Organizational Performance
Dave Mitchell
How to build lasting connections through meaningful communication Developing successful relationships is critical to our success in both our personal and professional lives. The Power of Understanding People shows you how to establish and...
The Vibe. The Marketing Handbook for Every Product, Service and Industry
Gary Bertwistle
While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or onto a shirt. Today it's brands that will thrive and...
Advanced Charting Techniques for High Probability Trading. The Most Accurate And Predictive Charting Method Ever Created
Aaron Zalewski R.
An all-star team of trading experts describe an array of proven charting techniques to bolster any portfolio *Purchase includes a 30-day free trial of Advanced Charting Platinum Selections software and generate returns of up to 3 percent per...
Unusually Excellent. The Necessary Nine Skills Required for the Practice of Great Leadership
John Hamm
Master the fundamentals of leadership-at every stage in your career Often, when leaders experience trouble, they look to blame an outside source or expect a small tweak to right their ship. But many times they've actually lost their grip on the...
Credit Risk Assessment. The New Lending System for Borrowers, Lenders, and Investors
Mingyuan Zhang
Clark and Mingyuan start with an insightful and comprehensive description of how market participants contributed to the current crisis in the residential mortgage markets and the root causes of the crisis. They then proceed to develop a new...
High-Performance Managed Futures. The New Way to Diversify Your Portfolio
Mark Melin H.
A provocative and insightful look at using managed futures to diversify investment portfolios Financial advisors have long ignored managed futures. Yet, in the past thirty years, managed futures have significantly outperformed traditional stock...
The Truth about Leadership. The No-fads, Heart-of-the-Matter Facts You Need to Know
Джеймс Кузес
A fresh look at what it means to lead from two of the biggest names in leadership In these turbulent times, when the very foundations of organizations and societies are shaken, leaders need to move beyond pessimistic predictions, trendy fads,...
Managing to Change the World. The Nonprofit Manager's Guide to Getting Results
Alison Green
Why getting results should be every nonprofit manager's first priority A nonprofit manager's fundamental job is to get results, sustained over time, rather than boost morale or promote staff development. This is a shift from the tenor of many...
The Story of Purpose. The Path to Creating a Brighter Brand, a Greater Company, and a Lasting Legacy
Joey Reiman
A proven methodology for building a purpose-powered organization Some ideas are bigger than others, and the Master Idea—your company's purpose—is the biggest. Whether addressing communication between leadership and associates, suppliers to...
Investment Leadership and Portfolio Management. The Path to Successful Stewardship for Investment Firms
Greg Fedorinchik
An industry leader candidly examines the role of investment leadership in portfolio management Investment Leadership & Portfolio Management provides a top down analysis of successful strategies, structures, and actions that create an environment...
The Deciding Factor. The Power of Analytics to Make Every Decision a Winner
John Nash
Praise for The Deciding Factor «Both companies and governments have made some poor decisions recently, and almost all would benefit from more fact-based and analytical approaches. This book provides clear methods and extensive examples for...
Infographics. The Power of Visual Storytelling
Jason Lankow
Transform your marketing efforts through the power of visual content In today's fast-paced environment, you must communicate your message in a concise and engaging way that sets it apart from the noise. Visual content—such as infographics and...
Own YOUR Success. The Power to Choose Greatness and Make Every Day Victorious
Ben Newman
A proven system for transforming challenges into triumphs What if you could make each and every day victorious by focusing on daily activities rather than obsessing over results that you can't control? Based on author Ben Newman's popular...
Your Options Handbook. The Practical Reference and Strategy Guide to Trading Options
Jared Levy
A comprehensive yet simplified guide to the complex world of options investing and risk management Before trading derivatives, one needs to understand the secrets and mechanics behind the options market. Your Options Handbook: The Practical...
The Manual of Ideas. The Proven Framework for Finding the Best Value Investments
John Mihaljevic
Reveals the proprietary framework used by an exclusive community of top money managers and value investors in their never-ending quest for untapped investment ideas Considered an indispensable source of cutting-edge research and ideas among the...
Become the Real Deal. The Proven Path to Influence and Executive Presence
Connie Dieken
Become the real deal and you’ll become the leader you’re meant to be. If you want to make change in your organization and in your world, and advance your own career, you need to become a person who can effectively influence others to take...
Can Do Writing. The Proven Ten-Step System for Fast and Effective Business Writing
Daniel Graham
A simple, ten-step system for mastering the art of effective, persuasive business or technical writing «The Grahams' system is the best way to transform data and ideas into meaningful information necessary to make profitable decisions. Their...
Painless Presentations. The Proven, Stress-Free Way to Successful Public Speaking
Lenny Laskowski
A simple road map to the world of professional presentations What happens when you're asked to give a speech, professionally or personally? If you get nervous, start sweating, and hope it's all just a bad dream then you aren't alone, but you...
Investor Behavior. The Psychology of Financial Planning and Investing
Victor Ricciardi
WINNER, Business: Personal Finance/Investing, 2015 USA Best Book Awards FINALIST, Business: Reference, 2015 USA Best Book Awards Investor Behavior provides readers with a comprehensive understanding and the latest research in the area of...
International Finance Regulation. The Quest for Financial Stability
Georges Ugeux
As the global market expands, the need for international regulation becomes urgent Since World War II, financial crises have been the result of macroeconomic instability until the fatidic week end of September 15 2008, when Lehman Brothers filed...
People Love You. The Real Secret to Delivering Legendary Customer Experiences
Jeb Blount
What you experience is what you remember. The more emotional the experience, the deeper it is branded into your memory. Experience has a massive impact on buying decisions. Every touch point, every time you or someone in your company engages a...
People Buy You. The Real Secret to what Matters Most in Business
Jeb Blount
The ultimate guide to relationships, influence and persuasion in 21st century business. What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business...
Trading Beyond the Matrix. The Red Pill for Traders and Investors
Van Tharp K.
How to transform your trading results by transforming yourself In the unique arena of professional trading coaches and consultants, Van K. Tharp is an internationally recognized expert at helping others become the best traders they can be. In...
Econovation. The Red, White, and Blue Pill for Arousing Innovation
Steve Faktor
Over the last 20 years, China fed our zombie-like appetite for iPhones, Prada and Snuggies. At the same time, its biggest customer, the US, found itself in debt, under-educated, and covered with recreational tattoos. So now what? Will America...
Think One Team. The Revolutionary 90 Day Plan that Engages Employees, Connects Silos and Transforms Organisations
Graham Winter
Inspire and empower your team to collaborate across any boundary Think One Team, 2nd Edition: The Revolutionary 90 Day Plan that Engages Employees, Connects Silos and Transforms Organisations weaves a fascinating and entertaining tale that...
The Offshore Renminbi. The Rise of the Chinese Currency and Its Global Future
Robert Minikin
The rise of the renminbi and what it means for forex markets Chinese authorities have ambitious plans to «internationalize» the renminbi, transforming it from a tightly controlled domestic legal tender into a global currency for international...
Zero-Sum Game. The Rise of the World's Largest Derivatives Exchange
Erika Olson S.
In 2007, a stranger-than-fiction multibillion-dollar bidding war for the Chicago Board of Trade (CBOT) erupted between the Chicago Mercantile Exchange (CME) and Atlanta’s IntercontinentalExchange (ICE). Zero-Sum Game: The Rise of the World’s...
Beyond Wealth. The Road Map to a Rich Life
Alexander Green
It's not all about the money; the key to true riches Leo Tolstoy said, «Nobody knows where the human race is going. The highest wisdom, then, is to know where you are going.» Yet many today chase the false rabbits of success: status, luxury,...
Bricks Matter. The Role of Supply Chains in Building Market-Driven Differentiation
Charles Chase W.
Get proven guidance to build a market-driven supply chain management system Supply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals....
Risky is the New Safe. The Rules Have Changed . . .
Randy Gage
THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking—a thought-provoking manifesto for risk takers. It will challenge you to think laterally,...
Sales Mastery. The Sales Book Your Competition Doesn't Want You to Read
Chuck Bauer
Distinguish yourself as a «Sales Master» and win big in business today! Your personal and professional distinctions are THE precursor to closing the deal. Why? Because most salespeople are not distinctive-all they do is follow one another. Sales...
The One Thing You Need to Know. The SCQuARE way to better business planning and decision making
Ross Lovelock
A tried and tested formula for business planning What is the one thing you need to know in business? What’s the single most important aspect of business to master in order to succeed and grow? It has to be planning. Whether you’re sitting down...
Selling America Short. The SEC and Market Contrarians in the Age of Absurdity
Richard Sauer C.
An industry insider reveals the inner workings of our financial system and the agencies who attempt to control it During his dozen years as an SEC attorney, author Richard Sauer opened and supervised some of its most notable financial...
Red-Blooded Risk. The Secret History of Wall Street
Aaron Brown
An innovative guide that identifies what distinguishes the best financial risk takers from the rest From 1987 to 1992, a small group of Wall Street quants invented an entirely new way of managing risk to maximize success: risk management for...
One Piece of Paper. The Simple Approach to Powerful, Personal Leadership
Mike Figliuolo
A robust, authentic model for creating and clearly articulating a personal leadership philosophy Based on leadership expert Mike Figliuolo's popular «Leadership Maxims» training course, One Piece of Paper teaches decisive, effective leadership...
Do More Than Give. The Six Practices of Donors Who Change the World
Leslie Crutchfield R.
How donors change the world through the six catalytic practices of high-impact philanthropy Do More Than Give provides a blueprint for individuals, philanthropists, and foundation leaders to increase their impact. Based on Forces for Good, this...
The Unwritten Rules. The Six Skills You Need to Get Promoted to the Executive Level
John Beeson
Maximize your chances to get promoted to the executive level As predictable career paths have become extinct in most organizations, managers aspiring to the C-level job are left to their own devices to determine how to advance their careers....
The Ultimate Suburban Survivalist Guide. The Smartest Money Moves to Prepare for Any Crisis
Sean Brodrick
From the investment experts at Weiss Research, the ultimate guide to preparing for and profiting during a disaster of any kind Life is unpredictable. Economic and natural disasters can happen anytime and anywhere. The Ultimate Suburban...
Share This. The Social Media Handbook for PR Professionals
Группа авторов
Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations...
It's Okay to Manage Your Boss. The Step-by-Step Program for Making the Best of Your Most Important Relationship at Work
Bruce Tulgan
Get what you need from your boss In this follow-up to the bestselling It's Okay to Be the Boss, Bruce Tulgan argues that as managers demand more and more from their employees, they are also providing them with less guidance than ever before....
