зарубежная деловая литература
Beyond Wealth. The Road Map to a Rich Life
Alexander Green
It's not all about the money; the key to true riches Leo Tolstoy said, «Nobody knows where the human race is going. The highest wisdom, then, is to know where you are going.» Yet many today chase the false rabbits of success: status, luxury,...
Bricks Matter. The Role of Supply Chains in Building Market-Driven Differentiation
Charles Chase W.
Get proven guidance to build a market-driven supply chain management system Supply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals....
Risky is the New Safe. The Rules Have Changed . . .
Randy Gage
THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking—a thought-provoking manifesto for risk takers. It will challenge you to think laterally,...
Sales Mastery. The Sales Book Your Competition Doesn't Want You to Read
Chuck Bauer
Distinguish yourself as a «Sales Master» and win big in business today! Your personal and professional distinctions are THE precursor to closing the deal. Why? Because most salespeople are not distinctive-all they do is follow one another. Sales...
The One Thing You Need to Know. The SCQuARE way to better business planning and decision making
Ross Lovelock
A tried and tested formula for business planning What is the one thing you need to know in business? What’s the single most important aspect of business to master in order to succeed and grow? It has to be planning. Whether you’re sitting down...
Selling America Short. The SEC and Market Contrarians in the Age of Absurdity
Richard Sauer C.
An industry insider reveals the inner workings of our financial system and the agencies who attempt to control it During his dozen years as an SEC attorney, author Richard Sauer opened and supervised some of its most notable financial...
Red-Blooded Risk. The Secret History of Wall Street
Aaron Brown
An innovative guide that identifies what distinguishes the best financial risk takers from the rest From 1987 to 1992, a small group of Wall Street quants invented an entirely new way of managing risk to maximize success: risk management for...
One Piece of Paper. The Simple Approach to Powerful, Personal Leadership
Mike Figliuolo
A robust, authentic model for creating and clearly articulating a personal leadership philosophy Based on leadership expert Mike Figliuolo's popular «Leadership Maxims» training course, One Piece of Paper teaches decisive, effective leadership...
Do More Than Give. The Six Practices of Donors Who Change the World
Leslie Crutchfield R.
How donors change the world through the six catalytic practices of high-impact philanthropy Do More Than Give provides a blueprint for individuals, philanthropists, and foundation leaders to increase their impact. Based on Forces for Good, this...
The Unwritten Rules. The Six Skills You Need to Get Promoted to the Executive Level
John Beeson
Maximize your chances to get promoted to the executive level As predictable career paths have become extinct in most organizations, managers aspiring to the C-level job are left to their own devices to determine how to advance their careers....
The Ultimate Suburban Survivalist Guide. The Smartest Money Moves to Prepare for Any Crisis
Sean Brodrick
From the investment experts at Weiss Research, the ultimate guide to preparing for and profiting during a disaster of any kind Life is unpredictable. Economic and natural disasters can happen anytime and anywhere. The Ultimate Suburban...
Share This. The Social Media Handbook for PR Professionals
Группа авторов
Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations...
It's Okay to Manage Your Boss. The Step-by-Step Program for Making the Best of Your Most Important Relationship at Work
Bruce Tulgan
Get what you need from your boss In this follow-up to the bestselling It's Okay to Be the Boss, Bruce Tulgan argues that as managers demand more and more from their employees, they are also providing them with less guidance than ever before....
The Secrets of My Success. The Story of Boost Juice, Juicy Bits and All
Janine Allis
Janine Allis explains how she grew Boost Juice bars into a global phenomenon. How do you turn a single juice bar into a global company with more than 6000 employees and $160 million in global sales? Ask Janine Allis. In The Secrets of My...
BlackBerry Planet. The Story of Research in Motion and the Little Device that Took the World by Storm
Alastair Sweeny
BlackBerry Planet is a new tribe of people who simply cannot get along without their favorite device, Research in Motion’s innovative electronic organizer, the BlackBerry. This omnipresent device has gone beyond being the world’s foremost mobile...
How to Be Great at The Stuff You Hate. The Straight-Talking Guide to Networking, Persuading and Selling
Nick Davies
You have to do it… you might as well enjoy it No one likes a pushy, smarmy salesman – no one wants to be that guy … but most of us need to sell to some extent. How else can we get any business? We all have to do it now, whether we're lawyers,...
China Fast Forward. The Technologies, Green Industries and Innovations Driving the Mainland's Future
Bill Dodson
Will China Surpass the United States as an innovation nation? China is tirelessly working to overcome its technological deficiencies by driving R&D initiatives in government and business and adapting Western Internet platforms for domestic use....
The Myths of Creativity. The Truth About How Innovative Companies and People Generate Great Ideas
David Burkus
How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient muses: divinely-inspired, unpredictable, and bestowed upon a lucky few. But when our...
The Naked Millionaire. The Ultimate Fast Track Guide to Wealth, Freedom and Fulfillment
David Taylor
This is a book about becoming a millionaire. Not through investment, although you may invest the money that you make. Not through savings, although you will be able to have some of those. And not through betting on the 4.10 at your local race...
Bullseye!. The Ultimate Guide to Achieving Your Goals
Blake Beattie
Get ready to go on a life-changing journey that will revolutionize the way you approach goal achievement forever. Blake Beattie's simple, fun, and interactive goal-achievement solution empowers you to use your individual values to define...
Effective Telephone Fundraising. The Ultimate Guide to Raising More Money
Stephen Schatz F.
An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call «scripts», Effective Telephone Fundraising explains the necessary and...
Mastering the World of Selling. The Ultimate Training Resource from the Biggest Names in Sales
Eric Taylor
Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies...
Simple Profits from Swing Trading. The UndergroundTrader Swing Trading System Explained
Jea Yu
There are so many trading systems out there today, each one claiming to have the secret that will bring windfall returns. Some may fare well in rising markets, but all too often leave the trader struggling to keep their head–and capital–up when...
Likeonomics. The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action
Rohit Bhargava
How to become a trusted resource for consumers in a society of constant manipulation People decide who to trust, what advice to heed, and which individuals to forge personal or transactional relationships with based on a simple metric of...
When Prime Brokers Fail. The Unheeded Risk to Hedge Funds, Banks, and the Financial Industry
J. Aikman S.
An informative primer on the new landscape of leading prime brokers Before the recent financial crisis, both regulators and market participants disregarded the complex and dangerous nature of the relationship between prime brokers (the banks)...
The Crash Course. The Unsustainable Future of Our Economy, Energy, and Environment
Chris Martenson
The next twenty years will be completely unlike the last twenty years. The world is in economic crisis, and there are no easy fixes to our predicament. Unsustainable trends in the economy, energy, and the environment have finally caught up with...
Behind the Cloud. The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
Marc Benioff
How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he...
Financial Contagion. The Viral Threat to the Wealth of Nations
Robert Kolb W.
Financial Contagion: The Viral Threat to the Wealth of Nations covers a lot of territory. It is, of course, terribly important to analyze case histories to discover potential triggers, mechanisms of transmission, and viable ways to contain the...
Women, Wealth and Giving. The Virtuous Legacy of the Boom Generation
Margaret Damen May
Discover gender-specific tools and strategies Boom-Generation women can use to make philanthropic and charitable decisions Answering women's questions of how and why to give from the heart, Women, Wealth & Giving helps you understand the models...
The Way You Do Anything is the Way You Do Everything. The Why of Why Your Business Isn't Making More Money
Suzanne Evans
Why your business isn't succeeding and what you can do about it While business consultants are having you scour over profit and loss statements, the real truth is businesses don't fail; people quit. The Way You Do Anything Is the Way You Do...
Kick Your Own Ass. The Will, Skill, and Drill of Selling More Than You Ever Thought Possible
Robert Johnson
The Ultimate Sales Boot Camp According to research by the American Society American Society for Training & Development, more than 80% of salespeople fail to reach their objectives. With such a high percentage of salespeople missing their mark,...
The Warren Buffetts Next Door. The World's Greatest Investors You've Never Heard Of and What You Can Learn From Them
Matthew Schifrin
A practical guide for investors who are ready to take financial matters into their own hands The Warren Buffetts Next Door profiles previously unknown investors, with legendary performance records, who are proving every day that you don't need...
Store Wars. The Worldwide Battle for Mindspace and Shelfspace, Online and In-store
John Bradley
The sequel to the highly successful Store Wars: the battle for mindspace and shelfspace published in 1995. The new edition will retain all the strengths of the old book including a comprehensive and complex approach to the consumer & retail...
Quantitative Financial Risk Management. Theory and Practice
Constantin Zopounidis
A Comprehensive Guide to Quantitative Financial Risk Management Written by an international team of experts in the field, Quantitative Financial Risk Management: Theory and Practice provides an invaluable guide to the most recent and innovative...
An Introduction to Equity Derivatives. Theory and Practice
Sebastien Bossu
Everything you need to get a grip on the complex world of derivatives Written by the internationally respected academic/finance professional author team of Sebastien Bossu and Philipe Henrotte, An Introduction to Equity Derivatives is the fully...
Deena Katz's Complete Guide to Practice Management. Tips, Tools, and Templates for the Financial Adviser
Deena Katz B.
Deena B. Katz, CFP, a preeminent authority on practice management and an internationally recognized financial adviser, presents a comprehensive guide to running a professional financial planning practice. To create this book, Katz updated,...
I Am John Galt. Today's Heroic Innovators Building the World and the Villainous Parasites Destroying It
Donald Luskin
Inspired by Ayn Rand's characters in Atlas Shrugged and The Fountainhead, penetrating profiles of both the innovators who move our world forward and those who seek to destroy the achievement of others John Galt, the fictional character from Ayn...
A Passion for Giving. Tools and Inspiration for Creating a Charitable Foundation
Angelica Berrie
Praise for A Passion for Giving «Klein and Berrie have produced a great book that manages to make complex issues simple. It blends with grace and craft the deep with the practical and the concrete with the philosophical. It is a precious tool...
Leading Teams. Tools and Techniques for Successful Team Leadership from the Sports World
Paolo Guenzi
Important new insights on team leadership and motivation, along with powerful tools and techniques taken from the world of sports How do the sports world's most successful coaches instill their teams with esprit de corps, a collaborative...
Business Intelligence Success Factors. Tools for Aligning Your Business in the Global Economy
Olivia Rud Parr
Praise for Business Intelligence Success Factors: Tools for Aligning your business in the Global Economy «Olivia Parr Rud does a remarkable job of weaving together many topics in a strategic way. As 'quants,' we're fascinated with data and...
Applied Equity Analysis and Portfolio Management. Tools to Analyze and Manage Your Stock Portfolio
Robert Weigand A.
A «hands-on» guide to applied equity analysis and portfolio management From asset allocation to modeling the intrinsic value of a stock, Applied Equity Analysis and Portfolio Management + Online Video Course offers readers a solid foundation in...
Implementing the Wealth Management Index. Tools to Build Your Practice and Measure Client Success
Ross Levin
The gold standard for measuring financial progress, updated for today's market From Ross Levin, a trusted financial planner, comes Implementing the Wealth Management Index. The new edition of the book Investment Advisor called a «landmark opus,»...
The Invisible Hands. Top Hedge Fund Traders on Bubbles, Crashes, and Real Money
Jared Diamond
Hedge fund managers who survived and profited through the 2008 financial crisis share their secrets In light of the colossal losses and amidst the resulting confusion that still lingers, it is time to rethink money management in the broadest of...
Inside the House of Money. Top Hedge Fund Traders on Profiting in the Global Markets
Steven Drobny
New commentary and updates to enlightening interviews with today's top global macro hedge fund managers This updated paperback edition of Inside the House of Money lifts the veil on the typically opaque world of hedge funds offering a rare...
Startup Asia. Top Strategies for Cashing in on Asia's Innovation Boom
Kai-Fu Lee
Find out where the new innovation hot spots are, what the next consumer waves will be, and where to catch them Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs. From Taiwan to Singapore,...
The Greatest Trades of All Time. Top Traders Making Big Profits from the Crash of 1929 to Today
Vincent Veneziani W.
How top traders made huge profits during the most momentous market events of the past century Financial and commodity markets are characterized by periodic crashes and upside explosions. In retrospect, the reasons behind these abrupt movements...
Trading VIX Derivatives. Trading and Hedging Strategies Using VIX Futures, Options, and Exchange Traded Notes
Russell Rhoads
A guide to using the VIX to forecast and trade markets Known as the fear index, the VIX provides a snapshot of expectations about future stock market volatility and generally moves inversely to the overall stock market. Trading VIX Derivatives...
The Part-Time Trader. Trading Stock as a Part-Time Venture, + Website
Ryan Mallory
Practical advice and easy-to-follow guidelines for part-time stock traders Millions of people trade stocks in their spare time, supplementing their nine-to-five income with extra profits on the market. And while there are plenty of books on the...
Credit Derivatives. Trading, Investing,and Risk Management
Geoff Chaplin
The credit derivatives industry has come under close scrutiny over the past few years, with the recent financial crisis highlighting the instability of a number of credit structures and throwing the industry into turmoil. What has been made...
Rebooting Work. Transform How You Work in the Age of Entrepreneurship
Carlye Adler
From Silicon Valley leader Maynard Webb, how we can leverage technology to change how we work Maynard Webb has always been the go-to guy when Silicon Valley companies have thorny problems. Whether revamping eBay's crashing servers (transforming...
