зарубежная деловая литература
The Way You Do Anything is the Way You Do Everything. The Why of Why Your Business Isn't Making More Money
Suzanne Evans
Why your business isn't succeeding and what you can do about it While business consultants are having you scour over profit and loss statements, the real truth is businesses don't fail; people quit. The Way You Do Anything Is the Way You Do...
Kick Your Own Ass. The Will, Skill, and Drill of Selling More Than You Ever Thought Possible
Robert Johnson
The Ultimate Sales Boot Camp According to research by the American Society American Society for Training & Development, more than 80% of salespeople fail to reach their objectives. With such a high percentage of salespeople missing their mark,...
The Warren Buffetts Next Door. The World's Greatest Investors You've Never Heard Of and What You Can Learn From Them
Matthew Schifrin
A practical guide for investors who are ready to take financial matters into their own hands The Warren Buffetts Next Door profiles previously unknown investors, with legendary performance records, who are proving every day that you don't need...
Store Wars. The Worldwide Battle for Mindspace and Shelfspace, Online and In-store
John Bradley
The sequel to the highly successful Store Wars: the battle for mindspace and shelfspace published in 1995. The new edition will retain all the strengths of the old book including a comprehensive and complex approach to the consumer & retail...
Quantitative Financial Risk Management. Theory and Practice
Constantin Zopounidis
A Comprehensive Guide to Quantitative Financial Risk Management Written by an international team of experts in the field, Quantitative Financial Risk Management: Theory and Practice provides an invaluable guide to the most recent and innovative...
An Introduction to Equity Derivatives. Theory and Practice
Sebastien Bossu
Everything you need to get a grip on the complex world of derivatives Written by the internationally respected academic/finance professional author team of Sebastien Bossu and Philipe Henrotte, An Introduction to Equity Derivatives is the fully...
Deena Katz's Complete Guide to Practice Management. Tips, Tools, and Templates for the Financial Adviser
Deena Katz B.
Deena B. Katz, CFP, a preeminent authority on practice management and an internationally recognized financial adviser, presents a comprehensive guide to running a professional financial planning practice. To create this book, Katz updated,...
I Am John Galt. Today's Heroic Innovators Building the World and the Villainous Parasites Destroying It
Donald Luskin
Inspired by Ayn Rand's characters in Atlas Shrugged and The Fountainhead, penetrating profiles of both the innovators who move our world forward and those who seek to destroy the achievement of others John Galt, the fictional character from Ayn...
A Passion for Giving. Tools and Inspiration for Creating a Charitable Foundation
Angelica Berrie
Praise for A Passion for Giving «Klein and Berrie have produced a great book that manages to make complex issues simple. It blends with grace and craft the deep with the practical and the concrete with the philosophical. It is a precious tool...
Leading Teams. Tools and Techniques for Successful Team Leadership from the Sports World
Paolo Guenzi
Important new insights on team leadership and motivation, along with powerful tools and techniques taken from the world of sports How do the sports world's most successful coaches instill their teams with esprit de corps, a collaborative...
Business Intelligence Success Factors. Tools for Aligning Your Business in the Global Economy
Olivia Rud Parr
Praise for Business Intelligence Success Factors: Tools for Aligning your business in the Global Economy «Olivia Parr Rud does a remarkable job of weaving together many topics in a strategic way. As 'quants,' we're fascinated with data and...
Applied Equity Analysis and Portfolio Management. Tools to Analyze and Manage Your Stock Portfolio
Robert Weigand A.
A «hands-on» guide to applied equity analysis and portfolio management From asset allocation to modeling the intrinsic value of a stock, Applied Equity Analysis and Portfolio Management + Online Video Course offers readers a solid foundation in...
Implementing the Wealth Management Index. Tools to Build Your Practice and Measure Client Success
Ross Levin
The gold standard for measuring financial progress, updated for today's market From Ross Levin, a trusted financial planner, comes Implementing the Wealth Management Index. The new edition of the book Investment Advisor called a «landmark opus,»...
The Invisible Hands. Top Hedge Fund Traders on Bubbles, Crashes, and Real Money
Jared Diamond
Hedge fund managers who survived and profited through the 2008 financial crisis share their secrets In light of the colossal losses and amidst the resulting confusion that still lingers, it is time to rethink money management in the broadest of...
Inside the House of Money. Top Hedge Fund Traders on Profiting in the Global Markets
Steven Drobny
New commentary and updates to enlightening interviews with today's top global macro hedge fund managers This updated paperback edition of Inside the House of Money lifts the veil on the typically opaque world of hedge funds offering a rare...
Startup Asia. Top Strategies for Cashing in on Asia's Innovation Boom
Kai-Fu Lee
Find out where the new innovation hot spots are, what the next consumer waves will be, and where to catch them Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs. From Taiwan to Singapore,...
The Greatest Trades of All Time. Top Traders Making Big Profits from the Crash of 1929 to Today
Vincent Veneziani W.
How top traders made huge profits during the most momentous market events of the past century Financial and commodity markets are characterized by periodic crashes and upside explosions. In retrospect, the reasons behind these abrupt movements...
Trading VIX Derivatives. Trading and Hedging Strategies Using VIX Futures, Options, and Exchange Traded Notes
Russell Rhoads
A guide to using the VIX to forecast and trade markets Known as the fear index, the VIX provides a snapshot of expectations about future stock market volatility and generally moves inversely to the overall stock market. Trading VIX Derivatives...
The Part-Time Trader. Trading Stock as a Part-Time Venture, + Website
Ryan Mallory
Practical advice and easy-to-follow guidelines for part-time stock traders Millions of people trade stocks in their spare time, supplementing their nine-to-five income with extra profits on the market. And while there are plenty of books on the...
Credit Derivatives. Trading, Investing,and Risk Management
Geoff Chaplin
The credit derivatives industry has come under close scrutiny over the past few years, with the recent financial crisis highlighting the instability of a number of credit structures and throwing the industry into turmoil. What has been made...
Rebooting Work. Transform How You Work in the Age of Entrepreneurship
Carlye Adler
From Silicon Valley leader Maynard Webb, how we can leverage technology to change how we work Maynard Webb has always been the go-to guy when Silicon Valley companies have thorny problems. Whether revamping eBay's crashing servers (transforming...
Business Models for the Social Mobile Cloud. Transform Your Business Using Social Media, Mobile Internet, and Cloud Computing
Ted Shelton
Fully exploit new conditions and opportunities created by current technological changes The combined impact of social technologies, the mobile Internet, and cloud computing are creating incredible new business opportunities. They are also...
Social Business By Design. Transformative Social Media Strategies for the Connected Company
Dion Hinchcliffe
From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the...
Impact Investing. Transforming How We Make Money While Making a Difference
Jed Emerson
A ground-breaking book on the transformative power of impact investing This is the first book to chart the catalytic path of this new industry, explaining how it is and can be a positive disruptive force. It shows how impact investing is a...
The Handbook of Equity Market Anomalies. Translating Market Inefficiencies into Effective Investment Strategies
Leonard Zacks
Investment pioneer Len Zacks presents the latest academic research on how to beat the market using equity anomalies The Handbook of Equity Market Anomalies organizes and summarizes research carried out by hundreds of finance and accounting...
The Little Book of Trading. Trend Following Strategy for Big Winnings
Michael Covel W.
How to get past the crisis and make the market work for you again The last decade has left people terrified of even the safest investment opportunities. This fear is not helping would-be investors who could be making money if they had a solid...
The Profit Principle. Turn What You Know Into What You Do - Without Borrowing a Cent!
Peter Fritz
The profit principle is the only secret to good business you'll ever need to know. Success in business has little to do with investment capital, a business plan or office space. Success comes from applying the four-part profit principle....
The 7 Non-Negotiables of Winning. Tying Soft Traits to Hard Results
David Williams K.
How to spot employees' true game-changing character traits for creating a winning culture Contrary to most conventional management wisdom, The 7 Non-Negotiables of Winning looks beyond employee skills and background and to identify the true...
Cracking the Code. Understand and Profit from the Biotech Revolution That Will Transform Our Lives and Generate Fortunes
Jim Mellon
Everything you need to know about the most important trend in the history of the world Within most people's lifetimes, the developments in the biotechnology sector will allow us to live increasingly long and healthy lives, as well as provide us...
Family Enterprise. Understanding Families in Business and Families of Wealth, + Online Assessment Tool
The Family Firm Institute
A thorough explanation of how family enterprises work The family enterprise, whether an operating business, a family office, or both, is the backbone of the US and international economies. These enterprises cut across industries and geographies...
The New Financial Deal. Understanding the Dodd-Frank Act and Its (Unintended) Consequences
David Skeel
The good, the bad, and the scary of Washington's attempt to reform Wall Street The Dodd-Frank Wall Street Reform and Consumer Protection Act is Washington's response to America's call for a new regulatory framework for the twenty-first century....
The Passion Conversation. Understanding, Sparking, and Sustaining Word of Mouth Marketing
John Moore
No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business. If you think you are in the marketing business, think again. You’re in the people business, and The Passion Conversation teaches you how to...
Investor's Passport to Hedge Fund Profits. Unique Investment Strategies for Today's Global Capital Markets
Sean Casterline D.
A comprehensive guide to international investing Opportunities to tap into foreign markets and, in turn, entirely new investment universes-that have traditionally been accessible only to hedge fund managers-are at hand, and this book offers you...
The Alpha Masters. Unlocking the Genius of the World's Top Hedge Funds
Mohamed El-Erian
The ultimate behind-the-curtain look at the hedge fund industry, unlocking the most valuable stories, secrets, and lessons directly from those who have played the game best. Written by Maneet Ahuja, the hedge fund industry insider, The Alpha...
Win the Game of Googleopoly. Unlocking the Secret Strategy of Search Engines
Sean Bradley V.
Rank higher in search results with this guide to SEO and content building supremacy Google is not only the number one search engine in the world, it is also the number one website in the world. Only 5 percent of site visitors search past the...
TradeStation Made Easy!. Using EasyLanguage to Build Profits with the World's Most Popular Trading Software
Sunny Harris J.
Customize your trading plan for greater profits using the most popular charting software The majority of professional and individual traders use some kind of trading software on which to base their strategies. With over 100,000 users, the most...
Quantum Trading. Using Principles of Modern Physics to Forecast the Financial Markets
Fabio Oreste
A cutting-edge guide to quantum trading Original and thought-provoking, Quantum Trading presents a compelling new way to look at technical analysis and will help you use the proven principles of modern physics to forecast financial markets. In...
Make Your People Before You Make Your Products. Using Talent Management to Achieve Competitive Advantage in Global Organizations
Paul Turner
Your people hold the key to your business success Make Your People Before You Make Your Products is an authoritative guide to the evolution of talent management. Written specifically for HR professionals this book describes how organizations can...
Trust Agents. Using the Web to Build Influence, Improve Reputation, and Earn Trust
Chris Brogan
The New York Times and Wall Street Journal bestseller-now in a new, updated paperback edition Today's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up...
Yes, I Can!. Using Visualization To Achieve Your Goals
Robin Nixon
Yes I Can! is for anyone who ever said, “I wish I could be like that person.” Deep down we know that we all have the potential to be “that person”, but achieving it seems impossible in practice. Well it’s not impossible – you have the power to...
International Corporate Finance. Value Creation with Currency Derivatives in Global Capital Markets
Laurent Jacque L.
A thorough introduction to corporate finance from a renowned professor of finance and banking As globalization redefines the field of corporate finance, international and domestic finance have become almost inseparably intertwined. It's...
Risk Finance and Asset Pricing. Value, Measurements, and Markets
Charles Tapiero S.
A comprehensive guide to financial engineering that stresses real-world applications Financial engineering expert Charles S. Tapiero has his finger on the pulse of shifts coming to financial engineering and its applications. With an eye toward...
The Man in the Arena. Vanguard Founder John C. Bogle and His Lifelong Battle to Serve Investors First
Knut Rostad A.
The importance of the life's work of mutual fund pioneer and investing legend John C. Bogle The Man in the Arena offers the essence of John C. Bogle's thinking and the meaning of his life's work, which transformed individual investing to benefit...
Through the Eyes of Tiger Cubs. Views of Asia's Next Generation
Janet Pau
What will Asia look like ten years from now? Find out by taking a look through the eyes of the Asia's next generation of leaders Following economic booms in Hong Kong, Singapore, South Korea, and Taiwan—the four Asian Tigers—attention has...
China's Super Consumers. What 1 Billion Customers Want and How to Sell it to Them
Savio Chan
Chinese Consumers are Changing The World – Understand Them and Sell To Them China has transformed itself from a feudal economy in the 19th century, to Mao and Communism in the 20th century, to the largest consumer market in the world by the...
Broke. What Every American Business Must Do to Restore Our Financial Stability and Protect Our Future
John Mumford
What principled business leaders can do to solve America's current financial crisis Broke is a startling wake-up call for America and an honest accounting of what our future holds if we don't take charge and change our country for the better. If...
Living for the Weekday. What Every Employee and Boss Needs to Know about Enjoying Work and Life
Clint Swindall
Praise for Living for the Weekday «If you want to have a team where leaders and employees are working hand-in-hand to build a culture of employee engagement, then you need to read this book. I'm confident it will help you become a weekday...
Impact!. What Every Woman Needs to Know to Go From Invisible to Invincible
Nancy Solomon D.
Not your average business self-help book, Impact! is a 'total person' development guide that says 'who you are impacts everything you do’. It doesn't focus on what's wrong with you but rather what's right with you so that you can turn your...
Creative Execution. What Great Leaders Do to Unleash Bold Thinking and Innovation
Eric Beaudan
The ultimate game-changer for reinventing strategy and igniting people Whether it was Alexander the Great or Lord Horatio Nelson, the management team at Toyota or Google, the indisputable alchemy of strategy, execution, and leadership led to...
Selling to the Government. What It Takes to Compete and Win in the World's Largest Market
Mark Amtower
Learn the crucial ins and outs of the world’s largest market The U.S government market represents the largest single market—anywhere. Government contract tracking firm Onvia estimates that government business—federal, state, local, and...
