зарубежная деловая литература
Internet Management for Nonprofits. Strategies, Tools and Trade Secrets
Ted Hart
The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with...
Commercial Real Estate Restructuring Revolution. Strategies, Tranche Warfare, and Prospects for Recovery
Stephen Meister B.
How to plan for the commercial real estate collapse Encompassing apartment, office, retail, hospitality, warehouse, manufacturing, and flex or R & D buildings, commercial real estate (CRE) investment in the U.S. totaled $6.4 trillion at the end...
The Securitization Markets Handbook. Structures and Dynamics of Mortgage- and Asset-backed Securities
Anne Zissu
A comprehensive guide to the continuously evolving world of securitization The Second Edition of The Securitization Markets Handbook is a valuable resource for both experienced money managers trying to put a securitization strategy into place as...
Successful Investing Is a Process. Structuring Efficient Portfolios for Outperformance
Jacques Lussier
A process-driven approach to investment management that lets you achieve the same high gains as the most successful portfolio managers, but at half the cost What do you pay for when you hire a portfolio manager? Is it his or her unique...
Credit Risk Frontiers. Subprime Crisis, Pricing and Hedging, CVA, MBS, Ratings, and Liquidity
Tomasz Bielecki
A timely guide to understanding and implementing credit derivatives Credit derivatives are here to stay and will continue to play a role in finance in the future. But what will that role be? What issues and challenges should be addressed? And...
Investment Philosophies. Successful Strategies and the Investors Who Made Them Work
Aswath Damodaran
The guide for investors who want a better understanding of investment strategies that have stood the test of time This thoroughly revised and updated edition of Investment Philosophies covers different investment philosophies and reveal the...
Timing Solutions for Swing Traders. Successful Trading Using Technical Analysis and Financial Astrology
Peter Tryde
A unique new approach to trading based on financial analysis and financial astrology Timing Solutions for Swing Traders: Successful Trading Using Technical Analysis and Financial Astrology is a remarkable new book that introduces a revolutionary...
The Savage Way. Successfully Navigating the Waves of Business and Life
Bill Cosby
Inspiring lessons on business and life from Frank Savage Frank Savage's is an unlikely success story. Raised in segregated Washington, DC, by his mother, a hairdresser and entrepreneur with little formal education, Savage's career has taken him...
Who Will Take Over the Business?. Succession Planning for the Canadian Business Family
Susan Latremoille
As the first wave of Canadian baby boomers retire over the next few years, succession planning will be vital for the long-term survival of many businesses. Canada is about to see a huge transfer of wealth from this generation to the next, yet...
Real Women, Real Leaders. Surviving and Succeeding in the Business World
Kathleen Hurley
Plan your path to leadership with insight from real women at the top In Real Women, Real Leadership, twenty-four women leaders describe their personal journeys to the top, providing deep insight and a fascinating perspective on «making it» as a...
The Financial Services Marketing Handbook. Tactics and Techniques That Produce Results
Evelyn Ehrlich
The roadmap to success for financial professionals using real-world examples, practical how-to's, and a structured approach to marketing strategy and tactics that covers the basics for beginners and inspires new ideas for marketing pros The...
Social Media 101. Tactics and Tips to Develop Your Business Online
Chris Brogan
100 ways to tap into social media for a more profitable business In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts....
The Social Media Bible. Tactics, Tools, and Strategies for Business Success
Lon Safko
The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for...
The Perfectionist's Handbook. Take Risks, Invite Criticism, and Make the Most of Your Mistakes
Jeff Szymanski
A guide for getting your perfectionism to work for you Is perfectionism a good thing or does it get in our way? In The Perfectionist's Handbook, clinical psychologist Jeff Szymanski helps readers navigate their way out of the «perfectionism...
Connecting Organizational Silos. Taking Knowledge Flow Management to the Next Level with Social Media
Frank Leistner
Practical guidance on how to successfully introduce enterprise social networks to connect employees While there are a fast growing number of books around social media and enterprise 2.0, the focus is often on the technical tools. Connecting...
Oil's Endless Bid. Taming the Unreliable Price of Oil to Secure Our Economy
Dan Dicker
Expert analysis of rising oil prices and the out-of-control oil markets that jeopardize both national security and the economy The price of oil is negatively impacting both companies and consumers. In Oil's Endless Bid: Taming the Unreliable...
The Arab World Unbound. Tapping into the Power of 350 Million Consumers
Vijay Mahajan
An expert's guide to exploring business opportunities in the burgeoning Arab marketplace This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the...
Trading Price Action Trends. Technical Analysis of Price Charts Bar by Bar for the Serious Trader
Al Brooks
A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...
Trading Price Action Reversals. Technical Analysis of Price Charts Bar by Bar for the Serious Trader
Al Brooks
A detailed guide to profiting from trend reversals using the technical analysis of price action The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his...
Trading Price Action Trading Ranges. Technical Analysis of Price Charts Bar by Bar for the Serious Trader
Al Brooks
Praise for Trading Price Action Trading Ranges «Al Brooks has written a book every day trader should read. On all levels, he has kept trading simple, straightforward, and approachable. By teaching traders that there are no rules, just...
Trend Qualification and Trading. Techniques To Identify the Best Trends to Trade
L. A. Little
Technical analysis expert L.A. Little shows how to identify and trade big market moves Significant money can be made in the stock market by following big trends. In Trend Qualification and Trading, market technician L.A. Little explains how to...
Lessons in IT Transformation. Technology Expert to Business Leader
Larry Bonfante
Important insights into the true purpose of IT?from a CIO's perspective Focusing on the qualities required to transform an organization through the lens of the CIO, this book provides practical advice on how to address key issues, as well as...
Hacking Leadership. The 11 Gaps Every Business Needs to Close and the Secrets to Closing Them Quickly
Mike Myatt
Hacking Leadership is Mike Myatt's latest leadership book written for leaders at every level. Leadership isn't broken, but how it's currently being practiced certainly is. Everyone has blind spots. The purpose of Hacking Leadership is to equip...
Why People Fail. The 16 Obstacles to Success and How You Can Overcome Them
Siimon Reynolds
Silver Medal Winner, Success and Motivation, 2012 Axiom Business Book Awards An essential guide for mastering failure in order to achieve your goals Success is often just a moment—a goal fulfilled, soon to be replaced with new goals. But failure...
Mindful Leadership. The 9 Ways to Self-Awareness, Transforming Yourself, and Inspiring Others
Maria Gonzalez
Become a true leader through Mindfulness If you thought leading a team or organization meant simply creating and implementing a financial plan, delegating responsibility, and watching the bottom line, well, you're only partly right. True...
Amway Forever. The Amazing Story of a Global Business Phenomenon
Kathryn Jones A.
A fascinating look at five decades of Amway's innovation Amway started in 1959 as a way for people to earn extra money selling soap and cosmetics. Today, it has recaptured the public's attention largely because of an extensive print and...
Innovative Intelligence. The Art and Practice of Leading Sustainable Innovation in Your Organization
Claude Legrand
Innovation is a key source of competitive advantage, but it remains frustratingly elusive for many organizations. This book shows you how to close the innovation gap by making individuals and organizations systematically and sustainably...
Mr. Shmooze. The Art and Science of Selling Through Relationships
Richard Abraham
Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about “taking,” nor is it about “persuading.” Selling, believe it or not,...
The Investment Checklist. The Art of In-Depth Research
Michael Shearn
A practical guide to making more informed investment decisions Investors often buy or sell stocks too quickly. When you base your purchase decisions on isolated facts and don't take the time to thoroughly understand the businesses you are...
How Great Leaders Think. The Art of Reframing
Lee Bolman G.
The proven model that offers powerful and elegant strategies for leaders How Great Leaders Think: the Art of Reframing uses compelling, contemporary examples to show how more complex thinking is the key to better leadership. Leaders who...
The Little Book of Stock Market Profits. The Best Strategies of All Time Made Even Better
Mitch Zacks
A timely guide to making the best investment strategies even better A wide variety of strategies have been identified over the years, which purportedly outperform the stock market. Some of these include buying undervalued stocks while others...
Beam, Straight Up. The Bold Story of the First Family of Bourbon
Fred Noe
An insider's look at the Jim Beam brand, from a 7th generation Master Distiller Written by the 7th generation Beam family member and Master Distiller, Frederick Booker Noe III, Beam, Straight Up is the first book to be written by a Beam, the...
The New Depression. The Breakdown of the Paper Money Economy
Richard Duncan
Why the global recession is in danger of becoming another Great Depression, and how we can stop it When the United States stopped backing dollars with gold in 1968, the nature of money changed. All previous constraints on money and credit...
Too Big to Ignore. The Business Case for Big Data
Phil Simon
Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with...
Infrastructure Finance. The Business of Infrastructure for a Sustainable Future
Neil Grigg S.
A comprehensive look at the emergence of infrastructure finance Just as infrastructure development acts as a catalyst for economic growth, it is also changing the landscape for potential investors and the burgeoning field of infrastructure...
Invest My Way. The Business of Making Money on the Australian Share Market with Blue Chip Shares
Alan Hull
The definitive guide to buying blue chip shares on the Australian stock market Designed for DIY investors looking for simple, practical, low risk strategies for managing their blue chip shares, Invest My Way: The Business of Making Money on the...
Writing on the Wall. The Campaign for Commonsense Business
Geoff Burch
This is the business book we have been waiting for. Whilst we watch in horror as the consultants, the gurus and the management experts interfere with our jobs and lives with no apparent benefit, along comes this latest book from Geoff Burch that...
The Reminiscences of a Stock Operator Collection. The Classic Book, The Illustrated Edition, and The Annotated Edition
Edwin Lefevre
A classic collection of titles featuring one of the world's greatest traders: Jesse Livermore Jesse Livermore won and lost tens of millions of dollars playing the stock and commodities markets during the early 1900s, at one point making ten...
Inside the Yield Book. The Classic That Created the Science of Bond Analysis
Anthony Bova
A completely updated edition of the guide to modern bond analysis First published in 1972, Inside the Yield Book revolutionized the fixed-income industry and forever altered the way investors looked at bonds. Over forty years later, it remains a...
Engage!, Revised and Updated. The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
Brian Solis
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to...
Reverse Mortgages and Linked Securities. The Complete Guide to Risk, Pricing, and Regulation
Vishaal Bhuyan B.
An institutional investor's guide to the burgeoning field of reverse mortgage securitization Reverse Mortgages and Linked Securities is a contributed title comprising many of the leading minds in the Home Equity Conversion Mortgages (HECM)...
AARP Reverse Mortgages and Linked Securities. The Complete Guide to Risk, Pricing, and Regulation
Vishaal Bhuyan B.
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. Reverse Mortgages and Linked Securities is a contributed title comprising many of the leading minds in the Home Equity Conversion Mortgages (HECM) industry,...
Unleashing Excellence. The Complete Guide to Ultimate Customer Service
Dennis Snow
A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment, keeping customers happy is the key to long-term success. But some businesses provide much better customer service...
Bonds Are Not Forever. The Crisis Facing Fixed Income Investors
Simon Lack A.
An up-close look at the fixed income market and what lies ahead Interweaving compelling, and often amusing, anecdotes from author Simon Lack's distinguished thirty-year career as a professional investor with hard economic data, this engaging...
Mastering Corporate Finance Essentials. The Critical Quantitative Methods and Tools in Finance
Stuart McCrary A.
An essential guide to corporate finance Understanding corporate finance is a necessity for financial practitioners who struggle every day to find the right balance between maximizing corporate value and reducing a firm's financial risk. Divided...
The Growth Drivers. The Definitive Guide to Transforming Marketing Capabilities
Andy Bird
The Growth Drivers is a practical guide to building marketing capabilities. It explains why it is critical that organizations invest in the capabilities needed to excel at customer-centric marketing to drive growth. The authors explain what...
Asset Rotation. The Demise of Modern Portfolio Theory and the Birth of an Investment Renaissance
Matthew Erickson P.
An all-weather, tactical approach to asset management utilizing Exchange Traded Funds (ETFs) In Asset Rotation, portfolio management pioneer Matthew P. Erickson demonstrates a time-tested approach to asset management that has worked throughout...
Driving Sustainability to Business Success. The DS FactorManagement System Integration and Automation
M. Pilot Jayne
Efficient, compliant management systems pave the road to sustainability through integration and automation The book addresses the many definitions of sustainability and why CEOs need the links between sustainability, business value, and...
The Power of Influence. The Easy Way to Make Money Online
Sarah Prout
The internet offers a wondrous world of possibilities for anyone with an entrepreneurial streak, including the chance to gain international recognition and influence without even leaving the house! Social media platforms such as Twitter and...
$700 Billion Bailout. The Emergency Economic Stabilization Act and What It Means to You, Your Money, Your Mortgage and Your Taxes
Paul Muolo
The book is an analysis of the controversial Emergency Economic Stabilization Act and explains in easy to understand language what the bailout bill means for individuals. $700 Billion Bailout answers questions such as: What does the bill say,...
