зарубежная деловая литература
Exile on Wall Street. One Analyst's Fight to Save the Big Banks from Themselves
Mike Mayo
An insider points out the holes that still exist on Wall Street and in the banking system Exile on Wall Street is a gripping read for anyone with an interest in business and finance, U.S. capitalism, the future of banking, and the root causes of...
Measure What Matters. Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships
Katie Paine Delahaye
In an online and social media world, measurement is the key to success If you can measure your key business relationships, you can improve them. Even though relationships are «fuzzy and intangible,» they can be measured and managed-with powerful...
Get Seen. Online Video Secrets to Building Your Business
Steve Garfield
The era of online video has arrived—now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their...
The Power in a Link. Open Doors, Close Deals, and Change the Way You Do Business Using LinkedIn
Dave Gowel
Make your LinkedIn account work for you and your business LinkedIn is not just another social media tool. It's the world's largest professional online network, with over 120 million users in over two hundred countries. The Power in a Link shows...
Grow Globally. Opportunities for Your Middle-Market Company Around the World
Mona Pearl
Discover proven strategies and solutions for successful participation in the global market With less than fifty percent of middle market US companies succeeding at going global, corporate executives need to know how to build effective global...
The Next Wave of Technologies. Opportunities in Chaos
Phil Simon
Your all-inclusive guide to all the latest technologies Providing you with a better understanding of the latest technologies, including Cloud Computing, Software as a Service, Service-Oriented Architecture (SOA), Open Source, Mobile Computing,...
A Hedge Fund Tale of Reach and Grasp. Or What's a Heaven For
Биггс Бартон
Financial legend Barton Biggs' fictional account of the hedge world and the broader workings of Wall Street Barton Biggs' latest book is an inspirational rags to riches story of drive and financial talent. Told through the eyes of a fictional...
Event Processing for Business. Organizing the Real-Time Enterprise
David Luckham C.
Find out how Events Processing (EP) works and how it can work for you Business Event Processing: An Introduction and Strategy Guide thoroughly describes what EP is, how to use it, and how it relates to other popular information technology...
Work Makes Me Nervous. Overcome Anxiety and Build the Confidence to Succeed
Jonathan Berent
A proven therapeutic method that channels workplace anxiety into powerful, confident performance Millions of people are afraid of work. The situations they fear may be different-public speaking (e.g., presentations and speeches), meetings,...
Power Questions to Win the Sale. Overcoming Nine Critical Sales Challenges
Andrew Sobel
Use the power of questions to accelerate your sales process and gain client commitment. Skillfully build rapport. Establish your credibility. Uncover a client’s issues. Determine if your prospect is really ready to buy. Get commitment to a next...
Trading Between the Lines. Pattern Recognition and Visualization of Markets
Elaine Knuth
Insights into a pattern-based method of trading that can increase the likelihood of profitable outcomes While most books on chart patterns, or pattern recognition, offer detailed discussion and analysis of one type of pattern, the fact is that a...
The Chief Information Officer's Body of Knowledge. People, Process, and Technology
Dean Lane
Down to earth, real answers on how to manage technology—from renowned IT leaders Filled with over thirty contributions from practitioners who handle both the day-to-day and longer term challenges that Information Technology (IT) departments and...
Workscripts. Perfect Phrases for High-Stakes Conversations
Mark Levine
What to say in today's toughest workplace situations Whatever trust previously existed between employer and employee has been torn into millions of pink slips, thanks to the latest recession. As a result, the rules for how managers and employees...
The Now Habit at Work. Perform Optimally, Maintain Focus, and Ignite Motivation in Yourself and Others
Neil PhD Fiore
Increase productivity, efficiency, and full-brain power when you apply Now Habit strategies to your business What if working harder, stressing more, and putting in more hours aren't the secret to success? What if truly effective managers,...
From Business Cards to Business Relationships. Personal Branding and Profitable Networking Made Easy
Allison Graham
Want to supercharge your life? Effective networking is the answer and this book will teach you how. Professionals of all stripes and ages are told to 'get out there' and network so they can build their careers, grow their businesses and elevate...
Mutual Funds. Portfolio Structures, Analysis, Management, and Stewardship
John Haslem A.
An authoritative, must-read guide to making more informed decisions about mutual funds Providing a balance of theory and application, this authoritative book will enable you to evaluate the various performance and risk attributes of mutual...
Mission-Based Marketing. Positioning Your Not-for-Profit in an Increasingly Competitive World
Peter Brinckerhoff C.
A direct, practical guide revealing how you can lead your not-for-profit to success through mission-based marketing Now in a Third Edition, Mission-Based Marketing is a direct, practical guide showing how you can lead your not-for-profit to...
Comebacks. Powerful Lessons from Leaders Who Endured Setbacks and Recaptured Success on Their Terms
Patricia Crisafulli
Gold Medal Winner, Success and Motivation, 2011 Axiom Business Book Awards Insight from leaders who experienced major setbacks and redefined success In tough economic times, when careers are derailed and leaders are forced to rewrite their...
Quantitative Credit Portfolio Management. Practical Innovations for Measuring and Controlling Liquidity, Spread, and Issuer Concentration Risk
Lev Dynkin
An innovative approach to post-crash credit portfolio management Credit portfolio managers traditionally rely on fundamental research for decisions on issuer selection and sector rotation. Quantitative researchers tend to use more mathematical...
Accelerating Leadership Development. Practical Solutions for Building Your Organization's Potential
Jocelyn Berard
Proven strategies and innovative solutions for developing and retaining successful leaders Many organizations today are facing a crisis of leadership. As the Baby Boomer generation exits the workforce, companies are struggling to find qualified...
Privacy Means Profit. Prevent Identity Theft and Secure You and Your Bottom Line
John Sileo
Bulletproof your organization against data breach, identity theft, and corporate espionage In this updated and revised edition of Privacy Means Profit, John Sileo demonstrates how to keep data theft from destroying your bottom line, both...
Market Microstructure in Emerging and Developed Markets. Price Discovery, Information Flows, and Transaction Costs
Halil Kiymaz
A comprehensive guide to the dynamic area of finance known as market microstructure Interest in market microstructure has grown dramatically in recent years due largely in part to the rapid transformation of the financial market environment by...
The Complete Trading Course. Price Patterns, Strategies, Setups, and Execution Tactics
Corey Rosenbloom
A practical guide covering everything the serious trader needs to know While a variety of approaches can be used to analyze financial market behavior and identify potential trading/investing opportunities, no approach is completely accurate. The...
Financial Derivatives. Pricing and Risk Management
Robert Kolb W.
Essential insights on the various aspects of financial derivatives If you want to understand derivatives without getting bogged down by the mathematics surrounding their pricing and valuation, Financial Derivatives is the book for you. Through...
The CME Group Risk Management Handbook. Products and Applications
Leo Melamed
Praise for The CME Group Risk Management Handbook «Wow! The CME Group Risk Management Handbook is a 'ten strike' and long overdue. A must-read and reference for the risk management industry!» —Jack Sandner, retired chairman of CME Group, member...
The New Polymath. Profiles in Compound-Technology Innovations
Marc Benioff
Prepare for a world of compound innovation which blends 3, 5, 10 strands of infotech, greentech, biotech and healthtech to solve the «Grand Challenges» our world faces-and the more routine ones Polymath is the Greek word for a Renaissance person...
The Great Super Cycle. Profit from the Coming Inflation Tidal Wave and Dollar Devaluation
David Skarica
The United States has a problem – a big problem. Due to costs associated with the massive bailout of financial institutions deemed «too big to fail,» on-going armed conflicts, and a move towards socialism, another even bigger bubble is about to...
The Conscious Investor. Profiting from the Timeless Value Approach
John Price
An intriguing look at the full range of value methods brought together for the first time The biggest block to success in the stock market is unconscious investing, or following the crowd without asking the right questions such as: «What is it...
The Power of Consistency. Prosperity Mindset Training for Sales and Business Professionals
Weldon Long
How to achieve wealth, happiness, and peace of mind through personal responsibility The Power of Consistency is based on the fundamental premise that private declarations dictate future actions. In other words, we tend to take actions with the...
eBoot Camp. Proven Internet Marketing Techniques to Grow Your Business
Corey Perlman
In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet...
How to Lead by The Book. Proverbs, Parables, and Principles to Tackle Your Toughest Business Challenges
Dave Anderson
Biblical solutions to dozens of the toughest challenges leaders face today. Concise, to-the-point, and highly useable, How to Lead by THE BOOK presents a series of personal and business challenges recognizable to leaders, then deals with each...
Pension Finance. Putting the Risks and Costs of Defined Benefit Plans Back Under Your Control
Robert Merton C.
Pension plans around the world are in a state of crisis. U.S. plans alone are facing a total accrued liability funding deficit of almost $4 trillion (of the same order of magnitude as the federal debt), a potential financial catastrophe that...
The Crisis of Crowding. Quant Copycats, Ugly Models, and the New Crash Normal
Ludwig Chincarini B.
A rare analytical look at the financial crisis using simple analysis The economic crisis that began in 2008 revealed the numerous problems in our financial system, from the way mortgage loans were produced to the way Wall Street banks leveraged...
Generational Selling Tactics that Work. Quick and Dirty Secrets for Selling to Any Age Group
Cam Marston
Make the sale to four key generations All your customers like the same type of service, right? And all your products should be sold the same way to all prospects, right? And the reasons you like your product and service are the same reasons your...
The Dragonfly Effect. Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change
Andy Smith
Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social...
The End of Fundraising. Raise More Money by Selling Your Impact
Jason Saul
Why does it cost nonprofits on average $20 to raise $100, while it costs companies only $4? Simply put: Nonprofits have no leverage. No one has to make a donation. And since most donors have no direct stake in the organizations they support,...
Ben Graham Was a Quant. Raising the IQ of the Intelligent Investor
Steven Greiner P.
Innovative insights on creating models that will help you become a disciplined intelligent investor The pioneer of value investing, Benjamin Graham, believed in a philosophy that continues to be followed by some of today's most successful...
Train Your Brain For Success. Read Smarter, Remember More, and Break Your Own Records
Roger Seip
Train your mind to achieve new levels of success! Professionals and entrepreneurs do a great job of keeping up appearances. But if they're honest with themselves, they're short on living the life they really want. Train Your Brain For Success...
Trading Tools and Tactics. Reading the Mind of the Market
Greg Capra
From the founder of the leading online trading education company Pristine.com, a simple technical method to trade or invest Many trading books present esoteric trading concepts and complicated indicators that may look good on paper when viewing...
Investing in REITs. Real Estate Investment Trusts
Ralph Block L.
The new Fourth Edition of the definitive handbook on investing in Real Estate Investment Trusts (REITs) Real Estate Investment Trusts (REITs), which provide some of the best total returns in the investment world, along with above-average...
Future-Proofing Your Business. Real Life Strategies to Prepare Your Business for Tomorrow, Today
Troy Hazard
After years as a consultant to some of the world's biggest brands and having owned ten companies himself, Troy Hazard has learned crucial lessons on predicting potential business issues before you experience them. Now Troy offers you the skills...
Change Lessons from the CEO. Real People, Real Change
Johan Coetsee
5 stars: Exceptional, a must read for any manager or leader —Sarah Stocks, Chartered Management Institute (CMI) «This book is a highly effective, meaningful and user-friendly guide for anyone trying to manage change in a modern organisation...
No Fear of Failure. Real Stories of How Leaders Deal with Risk and Change
Gary Burnison
Candid conversations with top leaders around the world on how they approached pitvotal moments in their careers No Fear of Failure offers insightful, candid conversations with some of the world's top leaders in business, politics, education, and...
The New Gold Standard. Rediscovering the Power of Gold to Protect and Grow Wealth
Donald Luskin
The guide to returning to a gold standard All that glitters is gold and gold has never glittered so much as it has in the last decade, reaching staggering new prices in recent years. The definitive modern argument to returning to a gold...
Don't Count on It!. Reflections on Investment Illusions, Capitalism, "Mutual" Funds, Indexing, Entrepreneurship, Idealism, and Heroes
Джон Богл
Praise for Don't Count On It! «This collection of Jack Bogle's writings couldn't be more timely. The clarity of his thinking—and his insistence on the relevance of ethical standards—are totally relevant as we strive to rebuild a broken financial...
The Retail Revival. Reimagining Business for the New Age of Consumerism
Doug Stephens
Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new...
The Leader's Guide to Radical Management. Reinventing the Workplace for the 21st Century
Стивен Деннинг
A radical new management model for twenty-first century leaders Organizations today face a crisis. The crisis is of long standing and its signs are widespread. Most proposals for improving management address one element of the crisis at the...
Introduction to Fixed Income Analytics. Relative Value Analysis, Risk Measures and Valuation
Frank J. Fabozzi
A comprehensive introduction to the key concepts of fixed income analytics The First Edition of Introduction to Fixed Income Analytics skillfully covered the fundamentals of this discipline and was the first book to feature Bloomberg screens in...
Information, Technology, and Innovation. Resources for Growth in a Connected World
John Jordan M.
A big-picture look at how the latest trends in information management and technology are impacting business models and innovation worldwide With all of the recent emphasis on «big data,» analytics and visualization, and emerging technology...
Alternative Assets and Strategic Allocation. Rethinking the Institutional Approach
John Abbink B.
An insightful guide to making strategic investment allocation decisions that embraces both alternative and conventional assets In this much-needed resource, alternative and portfolio management expert John Abbink demonstrates new ways of...
