зарубежная деловая литература
Managing Customers Profitably
Группа авторов
This book is a response to a need in the market place in the fast-growing field of customer profitability analysis and the profitable management of customer relationships. It combines innovative approaches to calculating the value of customers,...
The Dollarization Discipline
Jeffrey Fox J.
How companies turn value-added into real profits The Dollarization Discipline shows organizations and marketers how to effectively communicate the economic value created by their products and services. Too often, when companies compete using...
How Clients Buy
Tom McMakin
The real-world guide to selling your services and bringing in business How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the 'product,' you know that you cannot be...
The Practical CIO
Tony Scott
The IT executive's ultimate handbook for survival in a rapidly changing economy The Practical CIO: A Common Sense Guide for Successful IT Leadership provides needed advice for modern executives competing in a challenging global environment....
Project Management Nation
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…Project management is surely one of the most important professions in the IT industry today. This collection of tips, techniques and guidelines helps IT project managers improve their project management skills on a daily basis. This project...
Computer Security Handbook
Seymour Bosworth
This is the most comprehensive book on computer security on the market, with 23 chapters and 29 Appendices covering virtually all aspects of computer security. Chapters are contributed by recognized experts in the industry. This title has come...
Mastering Alliance Strategy
Benjamin Gomes-Casseres
Successful business alliances today are critical to the competitive advantage of many companies. Mastering Alliance Strategy presents state-of-the-art thinking and practices for using partnerships effectively. This essential resource will help...
Supply Chain Management
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Supply Chain Management (SCM) und Efficient Consumer Response (ECR) sind strategische Konzepte mit einer gemeinsamen Sto?richtung, die der Konsumguterindustrie und dem Handel gro?e Wertschopfungspotenziale bieten. Auf dem neuesten Stand der...
Communication and Implementation
Jack Phillips J.
Communication and Implementation Communication and Implementation is the sixth of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology–developed by the ROI Institute–provides a practical system for...
Training Workshop Essentials
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Winner: Gold Axiom Business Book Award in Human Resources, 2010 This unique training resource offers trainers, educators, and facilitators a hands-on guide for designing and implementing training workshops and sessions that incorporate concepts...
Retreats That Work
Merianne Liteman
Retreats That Work is a practical, easy-to-use guide, full of step-by-step instructions for leading a wide variety of tested exercises. You'll learn how to design and facilitate retreats that will keep participants energized and on-task....
Learning by Doing
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Designed for learning professionals and drawing on both game creators and instructional designers, Learning by Doing explains how to select, research, build, sell, deploy, and measure the right type of educational simulation for the right...
Lunch and Learn
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Lunch and Learn is filled with ready-to-use activities designed for full-time trainers, managers, team leaders, supervisors, and anyone else who acts as a trainer within their organization. The activities are on-the-job learning sessions that...
Beyond E-Learning
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A follow-up to his best-selling E-Learning, Beyond E-Learning explains the most current thinking on how organizations learn and apply what they know to be successful, and explores the increasingly important role that technology plays, not as an...
Retreats That Work
Merianne Liteman
Based on the best-selling first edition, this greatly expanded and updated version contains forty-seven new activities, more information about how to design and lead retreats, and additional suggestions for how to recover when things go wrong. A...
Comparative Economic Systems
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Comparative Economic Systems: Culture, Wealth and Power in the 21st Century explains how culture, in various guises, modifies the standard rules of economic engagement, creating systems that differ markedly from those predicted by the theory of...
Global Financial Regulation
David Green
As international financial markets have become more complex, so has the regulatory system which oversees them. The Basel Committee is just one of a plethora of international bodies and groupings which now set standards for financial activity...
Economic Policy 56
Giuseppe Bertola
Top economists provide a concise and accessible evaluation of major developments in trade and trade policy. Economic Policy has earned a reputation around the world as the one publication that always identifies current and emerging policy topics...
Conflict and Cooperation
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Allan Schmid’s innovative text, Conflict and Cooperation: Institutional and Behavioral Economics,investigates «the rules of the game,» how institutions–both formal and informal–affect these rules, and how these rules are changed to serve...
Leading Corporate Turnaround
Stuart Slatter
Leadership is never more crucial than when corporate survival is at stake. But the days of the tough guys are over. The leaders who are driving today’s sustainable turnarounds understand that the answers to a distressed company’s problems lie...
Coaching Into Greatness
Kim George
Internationally acclaimed business coach and consultant Kim George provides an easy-to-master process for coaches to bring out innate greatness and achieve peak performance. George introduces a new kind of intelligence quotient, Abundance...
The Successful Coach
Larina Kase
The power of positive ACTION! The authors not only share their secrets to building a highly successful practice, but also provide readers with practical, everyday action steps to fill their practice, generate more referrals, and find more...
Business Continuity Strategies
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Cost-efficient business contingency and continuity planning for a post-9/11 and Katrina world Disasters can happen. Contingency plans are necessary. But how detailed and expensive do your contingency and continuity plans really need to be?...
Developing Leadership Talent
David Berke
Based on the popular Developing Leadership Talent program offered by the acclaimed Center for Creative Leadership, this important resource offers a nuts-and-bolts framework for putting in place a leadership development system that will attract...
Presence-Based Coaching
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Presence-Based Coaching offers coaches a hands-on resource for developing the capacities and skills needed to be reliably present in all situations, and shows how to let go of habitual—and often ineffective—ways of responding. As author and...
The Board Game
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A Director's Bible for Winning in Business :Peter Waine The corporate board game is complex and fraught with dangers for the unwary. In this anecdotal but practical handbook for life at the top of the corporate tree, Peter Waine distils his many...
CIO Survival Guide
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CIO Survival Guide is a leadership manual for the emerging role of the Chief Information Officer. This book supports and guides CIOs in acquiring or enhancing their technical skills and leadership competencies to be a full and respected member...
Beyond Change Management
Dean Anderson
Transform your organization! To truly transform your organization, you must learn to transform your own mindset. Beyond Change Management-the only book specifically about the interaction of leadership style, mindset, and the change...
Cross- Functional Teams
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In this completely revised version of his best-selling book, Cross-Functional Teams: Working with Allies, Enemies, and Strangers, author and consultant Glenn Parker updates his definitive practical guide to include his recent work in team...
Leading Organizational Learning
Marshall Goldsmith
Leading Organizational Learning brings together today’s top thinkers in organizational learning—including Jon Katzenbach, Margaret J. Wheatley, Dave Ulrich, Calhoun W. Wick, Beverly Kaye, and other thought and industry leaders. This handbook...
Business Without Boundaries
Don Mankin
Traditional forms of collaboration are not sufficient for competing effectively in the more complex and dynamic environment of today’s business world. Face-to-face meetings between people of similar backgrounds have given way to increasingly...
Return on Experience
Jeffrey Yip
Leadership is best learned from experience, but learning from experience is not always automatic. This guidebook introduces you to a return-on-experience framework. Using this ROE framework, you actively seek to learn from experience in order to...
Tracking Your Development
Emily Hoole
This book provides you with the means to set development goals and to track your progress on achieving them. It can help you efficiently gather and make sense of information about your progress and avoid common pitfalls that can block your...
Modern Systemic Leadership
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This book supports a turn in the leadership paradigm: from environment to system, from manager to employee. It offers an introduction to essential managerial instruments for the improvement of Performance, like Staff Dialogue, Upward Feedback,...
Evaluating Sustainable Development
Patrizia Lombardi
Sustainable development has been characterised by an emphasis on environmental issues and an ad hoc approach to structuring the subject which hinders the development of knowledge in a systematic way. The built environment contributes...
Cash Flow Strategies
Anna Linzer O.
Cash Flow Strategies offers nonprofit organizations an innovative approach to financial management. In this companion to The Cash Flow Solution, the authors, Richard and Anna Linzer, reveal their approach—which emphasizes the use of cash flow...
Making Critical Decisions
Paul Phillips H.
Roberta Snow and Paul Phillips present a clear and structured way to manage the challenges of limited resources, competing demands, and the need for accountability while remaining true to a nonprofit’s mission. Making Critical Decisions offers...
Keep Your Donors
Tom Ahern
Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the...
Effective Donor Relations
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Nonprofit Essentials: Acknowledgment, Recognition and Stewardship (Part of the AFP Fund Development Series) is a concise and professional guide to donor relations in a format that is accessible, lively, easy to read, and that provides in-depth...
Planned Giving Workbook
Katelyn Quynn L.
Practical and proven guidelines for launching and growing a successful planned giving program For planned giving officers and development staff members, document development is a critical part of the job. Nonprofit employees must create...
Governance as Leadership
William Ryan P.
A new framework for helping nonprofit organizations maximize the effectiveness of their boards. Written by noted consultants and researchers attuned to the needs of practitioners, Governance as Leadership redefines nonprofit governance. It...
Nonprofit Strategic Positioning
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Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do is the first nonprofit-oriented book to describe strategic positioning as an alternative to traditional strategic planning. Even in the nonprofit sector, strategic planning is...
Developing Affordable Housing
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Praise for Developing Affordable Housing A Practical Guide for Nonprofit Organizations Third Edition «Ben Hecht's book explains in clear language everything needed to successfully engage in nonprofit housing development. He tells how to find the...
Working Across Boundaries
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Working Across Boundaries is a practical guide for nonprofit and government professionals who want to learn the techniques and strategies of successful collaboration. Written by Russell M. Linden, one of the most widely recognized experts in...
Stir It Up
Kim Klein
Stir It Up–written by renowned activist and trainer Rinku Sen–identifies the key priorities and strategies that can help advance the mission of any social change group. This groundbreaking book addresses the unique challenges and opportunities...
Wired for Good
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Wired for Good is a nuts-and-bolts guide to strategic technology planning for nonprofit organizations—no matter how large or small. This book leads nonprofits through a planning process that will help them align their technology use with their...
Foundations and Evaluation
Norman Constantine A.
Gathered together in this unique book on evaluation and effective foundation practice are the experienced-based perspectives and measured insights of both seasoned practitioners and key philanthropic thought leaders. Foundations and Evaluation...
Building Donor Loyalty
Elaine Jay
Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value...
Play to Win
David Piana La
Play to Win offers nonprofit leaders the help they need to develop their organization’s unique competitive advantages and to use the power of competitive strategies to build their organization’s capacity for advancing its mission. This book...
Leveraging Good Will
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Leveraging Good Will shows how nonprofit organizations can access the extraordinary resources of businesses, and how for-profits can benefit from partnering with nonprofits. Written by Alice Korngold—an expert in matching business professionals...
