зарубежная деловая литература
Shell Shocked. How Canadians Can Invest After the Collapse
John Stephenson
As the world picks itself off the mat and begins to grow again, a bull market in all things Canadian is about to wash up on our shores. A wave of unprecedented prosperity is about to occur, one that will transform the fortunes of Canadian...
Breakthrough. How Great Companies Set Outrageous Objectives and Achieve Them
Bill Davidson
Breakthrough will help executives lead their teams to peerless, unsurpassed performance by helping them define a grand goal and engage the organization to pursue and achieve that goal, no matter how difficult the challenge seems. Based on a...
Take Their Breath Away. How Imaginative Service Creates Devoted Customers
Chip Bell R.
Praise for Take Their Breath Away «Are you bored? We're so spoiled that when something is merely good enough, we just walk away. Chip and John explain that the surefire method for growth and customer loyalty is simple: don't be boring.» —Seth...
Responsibility at Work. How Leading Professionals Act (or Don't Act) Responsibly
Howard Gardner
Filled with original essays by Howard Gardner, William Damon, Mihaly Csikszenthmihalyi, and Jeanne Nakamura and based on a large-scale research project, the GoodWork® Project, Responsibility at Work reflects the information gleaned from in-depth...
Extraordinary Groups. How Ordinary Teams Achieve Amazing Results
Kathleen Ryan D.
Two leading experts present a new approach to help teams nurture extraordinary experiences and excel Occasionally we participate in a group that inspires us to describe the experience as «powerful» or simply «wow.» Why are some teams described...
Breaking News. How the Wheels Came off at Reuters
Barry Simpson
An inside look at the shocking decline of Reuters. * Features exclusive interviews with Reuters staffers, competitors, and clients * Written by two former Reuters journalists * Examines one of the biggest stories in recent journalism history
Herd. How to Change Mass Behaviour by Harnessing Our True Nature
Mark Earls
"…fascinating. Like Malcolm Gladwell on speed." —THE GUARDIAN «HERD is a rare thing: a book that transforms the reader's perception of how the world works». —Matthew D'Ancona, THE SPECTATOR «This book is a must. Once you have read it you will...
The Compensation Solution. How to Develop an Employee-Driven Rewards System
John Tropman E.
Money isn't everything to today's employees. This book shows companies how to combine traditional compensation with the educational, emotional, and psychological benefits that will attract the best and brightest. It identifies the ten...
Wisdom on Value Investing. How to Profit on Fallen Angels
Gabriel Wisdom
Wisdom on Value Investing offers author Gabriel Wisdom's insights on succeeding in difficult markets. One of his favorite approaches-which is part classic value investing and part behavioral finance-is called «The Fallen Angels Investment...
Unleashing Innovation. How Whirlpool Transformed an Industry
Nancy Snyder Tennant
In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable...
Eisenhower on Leadership. Ike's Enduring Lessons in Total Victory Management
Alan Axelrod
Based on the findings in recently released archive papers and letters, as well as extensive library and historical resources, Alan Axelrod offers a compelling profile of the remarkable leadership discipline of a general often called a «military...
The New Know. Innovation Powered by Analytics
Thornton May
Learn to manage and grow successful analytical teams within your business Examining analytics-one of the hottest business topics today-The New KNOW argues that analytics is needed by all enterprises in order to be successful. Until now,...
Broadbandits. Inside the $750 Billion Telecom Heist
Om Malik P.
Investigating the financial fraud and misguided power plays that brought down the telecom industry Once the foundation of the Dow and NASDAQ, the telecom industry has eaten up more capital than any other industry in recent history and has...
Warrior Trading. Inside the Mind of an Elite Currency Trader
Clifford Bennett
Today's global financial markets are every bit as vicious psychologically, and sometimes even physically, as the battles the great warriors throughout history have faced. Just as the warriors of old rode out to battle with the confidence and...
Convertible Arbitrage. Insights and Techniques for Successful Hedging
Nick Calamos P.
Minimize risk and maximize profits with convertible arbitrage Convertible arbitrage involves purchasing a portfolio of convertible securities-generally convertible bonds-and hedging a portion of the equity risk by selling short the underlying...
Leading Out Loud. Inspiring Change Through Authentic Communications
Terry Pearce
As the cycle of change increases its speed, leadership communication is becoming more important than ever. Since the original publication of Leading Out Loud in 1995, the development of a leader's message has become as critical to success as the...
Enterprise Supply Chain Management. Integrating Best in Class Processes
Vivek Sehgal
Praise for Enterprise Supply Chain Management: Integrating Best-in-Class Processes «Enterprise Supply Chain Management: Integrating Best-in-Class Processes is a great primer on all things supply chain. This is a must-read for any IT, finance,...
Competing for Capital. Investor Relations in a Dynamic World
Bruce Marcus W.
Praise for Competing for Capital «An indispensable guide for investor relations and communication counselors alike. With more individual investors in the market than ever before, this book makes navigating the new regulatory playing field much...
The Wizard and the Warrior. Leading with Passion and Power
Lee Bolman G.
The Wizard and the Warrior gives leaders the insight and courage they need to take risks on behalf of values they cherish and the people they guide. Great leaders must act both as wizard, calling on imagination, creativity, meaning, and magic,...
Beyond Listening. Learning the Secret Language of Focus Groups
Bonnie Goebert
A groundbreaking guide to making one of marketing's most important resources more effective When kids in a Nabisco focus group told researchers that they always separated their Oreos before they ate them, the researchers recommended that the...
Nonprofit Strategic Planning. Leveraging Sarbanes-Oxley Best Practices
Peggy Jackson M.
Praise for Nonprofit Strategic Planning Leveraging Sarbanes-Oxley Best Practices «A robust nonprofit sector is a vital part of a civil society. Keeping the sector strong through effective strategic planning and implementation is a critical...
Creating the Innovation Culture. Leveraging Visionaries, Dissenters and Other Useful Troublemakers
Frances Horibe
Why dissenters can be an organization's most valuable asset and how to transform dissent into innovation Innovation is essential to competitive survival in today's global marketplace. But in the majority of traditional organizations, innovators...
Elite China. Luxury Consumer Behavior in China
Pierre Lu Xiao
A ground-breaking exploration of the Chinese elite's consumption of luxury products and their attitudes toward luxury goods. Elite China identifies the Chinese luxury product consumers and the characteristics of their luxury consumption,...
Balanced Scorecard Diagnostics. Maintaining Maximum Performance
Пол Нивен
The complete guide to analyzing and maximizing a company's balanced scorecard Presenting the next step for balanced scorecard implementation, Balanced Scorecard Diagnostics provides a step-by-step methodology for analyzing the effectiveness of a...
Winning Gifts. Make Your Donors Feel Like Winners
Thomas Wilson C.
The secret to getting gifts and making donors feel like winners. Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the...
Active Value Investing. Making Money in Range-Bound Markets
Vitaliy Katsenelson N.
A strategy to profit when markets are range bound–which is half of the time One of the most significant challenges facing today’s active investor is how to make money during the times when markets are going nowhere. Bookshelves are groaning...
Investing in Renewable Energy. Making Money on Green Chip Stocks
Jeff Siegel
Investing in Renewable Energy puts the depletion of finite resources such as oil, natural gas, and coal in perspective, and discusses how renewable energy solutions–from solar and wind to geothermal and biofuels–will usher in a new generation of...
Generation Blend. Managing Across the Technology Age Gap
Rob Salkowitz
If you want to engage, motivate, and retain young workers without driving the veteran workers away, Generation Blend can help you. This timely book explores how generational attitudes toward technology affect issues as diverse as recruitment and...
The Psychology of Risk. Mastering Market Uncertainty
Ari Kiev
One of the financial world's most respected experts on the psychology of risk provides a revolutionary risk management model Over the past three decades investors have adopted all varieties of complex quantitative systems for quantifying and...
The Skilled Negotiator. Mastering the Language of Engagement
Kathleen Kelly Reardon
In The Skilled Negotiator Kathleen Reardon engagingly describes how to expand on negotiation strategies and develop language skills to enhance success in negotiation. The book is filled with real-life examples revealing how to detect subtleties...
Nerds on Wall Street. Math, Machines and Wired Markets
David Leinweber J.
An intriguing look at how technology is changing financial markets, from an innovator on the frontlines of this revolution Nerds on Wall Street tells the tale of the ongoing technological transformation of the world's financial markets. The...
Marketing Calculator. Measuring and Managing Return on Marketing Investment
Guy Powell R.
This book uncovers the components of driving increased marketing effectiveness and can be applied to just about every industry and marketing challenge. It demystifies how marketers can significantly improve their measurement and management...
An Innovator's Tale. New Perspectives for Accelerating Creative Breakthroughs
Крейг Хикман
A compelling novel of business intrigue, suspense, and transformation from a critically acclaimed author In an exciting departure from his writing on leadership, corporate culture, and strategic change, Craig Hickman, the author of such titles...
Team Players and Teamwork. New Strategies for Developing Successful Collaboration
Glenn Parker M.
Praise for Team Players and Teamwork «In the new edition of Team Players and Teamwork Glenn Parker updates his landmark compendium on the essential effect of cross-functional teamwork to encompass the added complexities of globalization facing...
Life Entrepreneurs. Ordinary People Creating Extraordinary Lives
Christopher Gergen
"An inspirational and practical guide for anyone who wants to incorporate the dynamic skills of entrepreneurs into their own lives and work. A new generation of «life entrepreneurs» is emerging: people who apply their vision, talents,...
Sorghum. Origin, History, Technology, and Production
Richard Frederiksen A.
"Making Six Sigma Last is the most practical and helpful resource that I have seen on this subject. George's charisma and charm spill over into this interesting and entertaining book. Using one of George's many analogies, 'this is an upper-deck...
Mechanical Trading Systems. Pairing Trader Psychology with Technical Analysis
Richard Weissman L.
A wide variety of flexible trading systems that combine sophisticated technical analysis with trading psychology theory Mechanical Trading Systems examines the development process for choosing and using mechanical trading systems in conjunction...
The John Deere Way. Performance that Endures
David Magee
The John Deere Way presents timeless business lessons from one of America’s top brands. Even as many American manufacturers struggle with low-cost foreign competition, John Deere has not only prevailed, but increased its market share by offering...
Foundation and Endowment Investing. Philosophies and Strategies of Top Investors and Institutions
Lawrence Kochard E.
In Foundation and Endowment Investing, authors Lawrence Kochard and Cathleen Rittereiser offer you a detailed look at this fascinating world and the strategies used to achieve success within it. Filled with in-depth insights and expert advice,...
Risk Budgeting. Portfolio Problem Solving with Value-at-Risk
Neil Pearson D.
Covers the hottest topic in investment for multitrillion pension market and institutional investors Institutional investors and fund managers understand they must take risks to generate superior investment returns, but the question is how much....
Marketing Automation. Practical Steps to More Effective Direct Marketing
Jeff LeSueur
In today's market, it takes more than good products and services to succeed. Successful marketing requires more precise segmentation and more sophisticated communications with customers–the lifeblood of every business–than ever before. Expertly...
Electricity Markets. Pricing, Structures and Economics
Chris Harris
Understand the electricity market, its policies and how they drive prices, emissions, and security, with this comprehensive cross-disciplinary book. Author Chris Harris includes technical and quantitative arguments so you can confidently...
Hedge Fund Due Diligence. Professional Tools to Investigate Hedge Fund Managers
Randy Shain
Hedge Fund Due Diligence provides a step-by-step methodology that will allow you to recognize and avoid questionable hedge funds before its too late. Based on a framework that hedge fund investigative expert Randy Shain has refined over the...
Intermarket Analysis. Profiting from Global Market Relationships
John Murphy J.
Praise for INTERMARKET ANALYSIS «John Murphy has done it again. He dissects the global relationships between equities, bonds, currencies, and commodities like no one else can, and lays out an irrefutable case for intermarket analysis in plain...
Stop, Ask, and Listen. Proven Sales Techniques to Turn Browsers Into Buyers
Kelley Robertson
"This book gives every sales professional, in any market, a step-by-step process to make more sales, faster and easier than ever before. Worth its weight in gold!" —Brian Tracy, President, Brian Tracy International, and Author of Advanced...
Trade to Win. Proven Strategies to Make Money
Patsy Dow Busby
Divided into three comprehensive parts, Trade to Win explains the fundamental elements of author Thomas Busby's proven trading approach–which deals with the significance and use of time, key numbers, and market indicators. Along the way, you'll...
Authentic Leadership. Rediscovering the Secrets to Creating Lasting Value
Bill George
In the wake of continuing corporate scandals there have been few, if any, CEOs that have stepped forward as models of «doing things right»—except the former chairman and CEO of Medtronic, Bill George. George has become the unofficial...
Seeing Tomorrow. Rewriting the Rules of Risk
Ron Dembo S.
In high-stakes investing and business, success or failure largely depends on how well you play the game of risk-a game in which the rules of competition are constantly being rewritten. Strategies that proved effective in the past are no longer...
Essays in Derivatives. Risk-Transfer Tools and Topics Made Easy
Don Chance M.
In the updated second edition of Don Chance’s well-received Essays in Derivatives, the author once again keeps derivatives simple enough for the beginner, but offers enough in-depth information to satisfy even the most experienced investor. This...
