зарубежная деловая литература
Service Design for Business. A Practical Guide to Optimizing the Customer Experience
Ben Reason
A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...
Islamic Finance and the New Financial System. An Ethical Approach to Preventing Future Financial Crises
Tariq Alrifai
Can Islamic finance save the global system? Islamic Finance and the New Financial System describes how the adoption of Islamic finance principles in future regulatory decisions could help prevent future shocks in the global financial system....
Trade Mindfully. Achieve Your Optimum Trading Performance with Mindfulness and Cutting Edge Psychology
Gary Dayton
Overcome psychological obstacles to increase trading success Successful traders need to be well-versed and skilled in a wide range of business and economic areas. But now, in addition to effective trading strategies and sound money management...
The Fix. How Bankers Lied, Cheated and Colluded to Rig the World's Most Important Number
Liam Vaughan
"The first thing you think is where's the edge, where can I make a bit more money, how can I push, push the boundaries. But the point is, you are greedy, you want every little bit of money that you can possibly get because, like I say, that is...
Goals-Based Wealth Management. An Integrated and Practical Approach to Changing the Structure of Wealth Advisory Practices
Jean Brunel L.P.
Take a more active role in strategic asset allocation Goals-Based Wealth Management is a manual for protecting and growing client wealth in a way that changes both the services and profitability of the firm. Written by a 35-year veteran of...
The Trader's Pendulum. The 10 Habits of Highly Successful Traders
Jody Samuels
The new trader's guide to the business, psychology, and hype in trading The Trader's Pendulum + Website is the ultimate toolkit for realizing your trading potential. Written by one of North America's leading trading coaches, this guide is...
The Politics of Promotion. How High-Achieving Women Get Ahead and Stay Ahead
Bonnie Marcus
Break into the power circle and build relationships that advance careers The Politics of Promotion offers women the tools and guidance they need to successfully navigate the realities of their organization, emphasizing the need to understand...
The Forex Trading Course. A Self-Study Guide to Becoming a Successful Currency Trader
Abe Cofnas
EXPERT, DEPENDABLE FOREX COACHING—UPDATED TO KEEP YOU AHEAD IN AN EVOLVING MARKET The Forex Trading Course is the systematic guide aspiring traders need to enter the market with the confidence and skills necessary to generate wealth. Masterfully...
Becoming the Best. Build a World-Class Organization Through Values-Based Leadership
Harry Kraemer M.
What does it mean in practice to be a values-based leader? When faced with real situations, how can you be your best self and create best teams—while also being a best partner with customers and vendors, a best investment for your stakeholders,...
The Power to Compete. An Economist and an Entrepreneur on Revitalizing Japan in the Global Economy
Hiroshi Mikitani
"If you're as interested in Japan as I am, I think you'll find that The Power to Compete is a smart and thought-provoking look at the future of a fascinating country." – Bill Gates, «5 Books to Read This Summer» Father and son – entrepreneur and...
Corporate Valuation. Measuring the Value of Companies in Turbulent Times
Mario Massari
Risk consideration is central to more accurate post-crisis valuation Corporate Valuation presents the most up-to-date tools and techniques for more accurate valuation in a highly volatile, globalized, and risky business environment. This...
Alternative Investments. CAIA Level I
Hossein Kazemi
The official CAIA Level 1 curriculum book Alternative Investments: CAIA Level I, 3rd Edition is the curriculum book for the Chartered Alternative Investment Analyst (CAIA) Level I professional examination. Covering the fundamentals of the...
Seven Disciplines of A Leader
Jeff Wolf
Recognize, develop, and embody great leadership Seven Disciplines of A Leader is a comprehensive manual for building better leaders. Author and executive coach Jeff Wolf is a respected authority on leadership, and his strategies and inspiration...
SPSS Statistics for Data Analysis and Visualization
Andrew Wheeler
Dive deeper into SPSS Statistics for more efficient, accurate, and sophisticated data analysis and visualization SPSS Statistics for Data Analysis and Visualization goes beyond the basics of SPSS Statistics to show you advanced techniques that...
Impact Investment. A Practical Guide to Investment Process and Social Impact Analysis
Keith Allman A.
Apply a rigorous investment process and integrate social impact analyses to successfully select and invest in social impact investments Impact Investment: A Practical Guide to Investment Process and Social Impact Analysis is a must-read guide...
How to Calculate Options Prices and Their Greeks. Exploring the Black Scholes Model from Delta to Vega
Pierino Ursone
A unique, in-depth guide to options pricing and valuing their greeks, along with a four dimensional approach towards the impact of changing market circumstances on options How to Calculate Options Prices and Their Greeks is the only book of its...
Concentrated Investing. Strategies of the World's Greatest Concentrated Value Investors
Michael Biema van
Discover the secrets of the world's top concentrated value investors Concentrated Investing: Strategies of the World's Greatest Concentrated Value Investors chronicles the virtually unknown—but wildly successful—value investors who have...
The Advanced Fixed Income and Derivatives Management Guide
Saied Simozar
A highly-detailed, practical analysis of fixed income management The Advanced Fixed Income and Derivatives Management Guide provides a completely novel framework for analysis of fixed income securities and portfolio management, with over 700...
Alternative Investments. CAIA Level II
Hossein Kazemi
In-depth Level II exam preparation direct from the CAIA Association CAIA Level II is the official study guide for the Chartered Alternative Investment Analyst professional examination, and an authoritative guide to working in the alternative...
Dinosaur Derivatives and Other Trades
Jeremy Josse
Venture deep into the heart of finance's weird and wonderful paradoxes Dinosaur Derivatives and Other Trades is an entertaining and compelling tour de force highlighting the paradoxes inherent to the modern financial system. Presented as a...
Contracts and Deals in Islamic Finance. A User's Guide to Cash Flows, Balance Sheets, and Capital Structures
Hussein Kureshi
A very accessible and concise guide to Islamic finance Contracts and Deals in Islamic Finance provides a clear breakdown of Islamic financial contracts and deal structures for beginners. The embedded requirements within selected Islamic...
The Global Expatriate's Guide to Investing. From Millionaire Teacher to Millionaire Expat
Andrew Hallam
Exploit your offshore status to build a robust investment portfolio Most of the world's 200 million expats float in stormy seas. Few can contribute to their home country social programs. They're often forced to fend for themselves when they...
A Wealth of Common Sense. Why Simplicity Trumps Complexity in Any Investment Plan
Ben Carlson
A simple guide to a smarter strategy for the individual investor A Wealth of Common Sense sheds a refreshing light on investing, and shows you how a simplicity-based framework can lead to better investment decisions. The financial market is a...
Project Management for Dummies - UK
Nick Graham
Get projects done on time, on budget, and with maximum efficiency – fully updated UK edition! In today's time-pressured and cost-conscious global business environment, reliable project management and competent delivery are more important than...
Fuel Hedging and Risk Management. Strategies for Airlines, Shippers and Other Consumers
Vishnu Gajjala N.
A hands-on guide to navigating the new fuel markets Fuel Hedging and Risk Management: Strategies for Airlines, Shippers and Other Consumers provides a clear and practical understanding of commodity price dynamics, key fuel hedging techniques,...
The Escape from Balance Sheet Recession and the QE Trap. A Hazardous Road for the World Economy
Richard Koo C.
Compare global experiences during the balance sheet recession and find out what is needed for a full recovery The Escape from Balance Sheet Recession and the QE Trap details the many hidden dangers remaining as the world slowly recovers from the...
The Experience. The 5 Principles of Disney Service and Relationship Excellence
Bruce Loeffler
Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in...
International Financial Statement Analysis Workbook
Elaine Henry
International Financial Statement Analysis provides the most up-to-date detail for the successful assessment of company performance and financial positions. This rich, clear reference covers all aspects from financial reporting mechanics and...
Misplaced Talent. A Guide to Better People Decisions
Joe Ungemah
High-value talent management must be relevant to today's workplace Misplaced Talent takes a hard look at the cluttered field of Talent Management, and offers a clear guide to making better people decisions in any organization. Deliberately...
Predictive Marketing. Easy Ways Every Marketer Can Use Customer Analytics and Big Data
Omer Artun
Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing...
Digital Disciplines. Attaining Market Leadership via the Cloud, Big Data, Social, Mobile, and the Internet of Things
Joe Weinman
Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage? Digital Disciplines...
Optimize Your Greatest Asset -- Your People. How to Apply Analytics to Big Data to Improve Your Human Capital Investments
Gene Pease
Drive better business strategy with practical analytics for people data Optimize Your Greatest Asset – Your People brings advanced analytics into Human Resources, giving you a framework for optimizing human capital investments through predictive...
How To Be Great At Doing Good. Why Results Are What Count and How Smart Charity Can Change the World
Nick Cooney
Get ready to question everything you’ve been told about charity, and to find out how you can truly succeed at making the world a better place. Many of us donate to charitable causes, and millions more work or volunteer for non-profit...
Your Trajectory Code. How to Change Your Decisions, Actions, and Directions, to Become Part of the Top 1% High Achievers
Jeffrey Magee
Get your entire life on track with an accelerated trajectory Your Trajectory Code is a guide to understanding why you are where you are, and not where you want to be – and how to change it. Once you understand what the trajectory code is, you...
Becoming a Graphic and Digital Designer. A Guide to Careers in Design
Steven Heller
Begin your graphic design career now, with the guidance of industry experts Becoming a Graphic and Digital Designer is a single source guide to the myriad of options available to those pursuing a graphic design career. With an emphasis on...
The Sales Acceleration Formula. Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
Mark Roberge
Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the...
The Impact of IFRS on Industry
Mohan R. Lavi
The industry-specific guide to IFRS interpretation and application One of the biggest challenges of any reporting standard is how best to interpret and implement it in the context of a specific company or industry, given that each industry has...
Chief Customer Officer 2.0. How to Build Your Customer-Driven Growth Engine
Jeanne Bliss
A Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2.0 will give you a proven framework that has launched and advanced the customer experience transformation in businesses in every vertical around the...
Message Not Received. Why Business Communication Is Broken and How to Fix It
Phil Simon
Get your message across the right way with clear communication Message Not Received provides the tools and techniques that make an effective writer and public speaker. Particularly on topics related to data and technology, effective...
Technical Analysis and Chart Interpretations. A Comprehensive Guide to Understanding Established Trading Tactics for Ultimate Profit
Ed Ponsi
Ed Ponsi's straightforward guide to understanding technical analysis Technical Analysis and Chart Interpretations delivers simple explanations and easy-to-understand techniques that demystify the technical analysis process. In his usual...
Canon EOS 7D Mark II For Dummies
Doug Sahlin
Get great digital shots with your Canon EOS 7D Mark II This full-color guide to the features and functions of the Canon EOS 7D Mark II makes it easy for first-time users to get the most out of the camera and capture cool, professional-level...
Winning at Active Management. The Essential Roles of Culture, Philosophy, and Technology
John Keefe
Winning at Active Management conducts an in-depth examination of crucial issues facing the investment management industry, and will be a valuable resource for asset managers, institutional consultants, managers of pension and endowment funds,...
Gluten-Free All-In-One For Dummies
Consumer Dummies
Everything you need to know about living a gluten-free lifestyle As the prevalence of gluten-free dieting continues to grow—both from necessity and choice—more and more people are searching for a healthy way to cut gluten out of their lives....
Financial Institution Advantage and the Optimization of Information Processing
Sean C. Keenan
A PROVEN APPROACH FOR CREATING and IMPLEMENTING EFFECTIVE GOVERNANCE for DATA and ANALYTICS Financial Institution Advantage and the Optimization of Information Processing offers a key resource for understanding and implementing effective data...
Workplace Wellness that Works. 10 Steps to Infuse Well-Being and Vitality into Any Organization
Laura Putnam
A smarter framework for designing more effective workplace wellness programs Workplace Wellness That Works provides a fresh perspective on how to promote employee well-being in the workplace. In addressing the interconnectivity between wellness...
Juicing and Smoothies For Dummies
Pat Crocker
Lose weight and feel great with juicing and smoothies For those of us who don't have time to cut up or cook fruits and vegetables with every meal, juices and smoothies are a fast and easy way to consume them at home or on the go. Packed with...
Autodesk 3ds Max 2016 Essentials
Dariush Derakhshani
Start animating right away with this tutorial-based guide to Autodesk 3ds Max 2016 Autodesk 3ds Max 2016 Essentials is your perfect hands-on guide to start animating quickly. Using approachable, real-world exercises, you'll master the...
The Global Economy in Turbulent Times
See-Yan Lin
A leading authority's answer to today's global economic challenges In Global Economy in Turbulent Times, Harvard economist Dr. See-Yan Lin offers his timely and incisive views on today's key economic issues. Adapted from his hugely popular...
The Rise of the Platform Marketer. Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms
John Lee
Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the «always-on» consumer to deliver more personalized engagements across media, channels, and...
Building Information Modeling For Dummies
Stefan Mordue
Everything you need to make the most of building information modeling If you're looking to get involved in the world of BIM, but don't quite know where to start, Building Information Modeling For Dummies is your one-stop guide to collaborative...
