Книга Саймона Кингснорта – практическое руководство, которое поможет разработать и органично вписать вашу инновационную маркетинговую стратегию в бизнес-стратегию компании. Автор предлагает четко структурированный «путеводитель» по основным...
Сегодня большого успеха добиваются компании, которые ставят на первое место не стратегию, а людей. Эксперты по найму и лидерству – Рэм Чаран, Доминик Бартон и Деннис Кэри – предлагают совершенно новое руководство по привлечению, удержанию и...
Авторы книги отвечают на три вопроса: зачем, что и как необходимо сделать, чтобы ваша компания стала цифровой. Опираясь на многочисленные исследования и опыт известных международных и российских компаний, они объясняют, почему изменения нужны...
Успехи или поражения в борьбе с критическими обстоятельствами в первую очередь зависят от способности правильно реагировать на эти вызовы. Брайан Трейси рассказывает, как не только выбраться, но и оказаться на высоте в ситуациях, когда другие...
Всемирно признанный эксперт в вопросах бизнеса Брайан Трейси предлагает вашему вниманию комбинацию удивительных примеров, вдохновляющих историй и проверенных на опыте методов, которые любое предприятие может использовать для увеличения объема...
«Секрет правильного ответа – четко сформулированный вопрос», – такую мысль развивает гуру инноваций и лидерства Хэл Грэгерсен в своей книге «Вопросы – это ответы». В ней он рассказывает, как применять эту простую истину в разных сферах жизни,...
Вы заходите в комнату и вдруг понимаете, что напрочь забыли, зачем сюда направлялись? Принимая душ, ловите себя на мысли, что проблема, мучившая несколько дней, решается довольно просто? Смартфон стал черной дырой, поглощающей ваше время? Автор...
This book fills a need for trainers, participants, and managers by providing a practical guide on how to get the most from a learning and development program. The book offers proven tools that help training participants get the most from the...
A fast-paced ride through the world of hedge funds revealing the unvarnished truth of how Wall Street really operates, and how to use this to your advantage An insider's view of the high stakes world of money management, Diary of a Hedge Fund...
The financial challenges facing clean energy installations The path to the widespread adoption of renewable energy is littered with major technological legal, political, and financial challenges. Investing in the Renewable Power Market is a...
Fascinating insights into modern strategic management from an Islamic perspective While strategic management is a cornerstone of any MBA program, it's almost always taught from conventional theories and typically American case studies. This book...
Future-proof your business today for stronger performance tomorrow The Stress Test Every Business Needs: A Capital Agenda for Confidently Facing Digital Disruption, Difficult Investors, Recessions and Geopolitical Threats provides a...
Disruption is changing the playing field – keep your successful business on top Thriving businesses on top of their game are targets for disruption. But for savvy business owners and managers who understand the coming changes, the time to...
The three volumes in The Encyclopedia of Human Resource Management offer a comprehensive review of the essential issues and most important information available on the topic. Each volume in the encyclopedia contains contributions from some of...
This book is the first strategic guide for multi-national corporations (MNCs)who are contemplating expanding into both China and India. Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and...
In today’s business environment, as organizations constantly seek to growth and develop through the optimization of their innovative and creative potential, understanding the critical issues and management practices in R & D is essential. This...
Solid guidance for managers and trustees to better position their nonprofits now and in the future The Great Recession has left a paradigm shift for nonprofit leadership and their board members as fiduciaries. It has changed how boards make,...
Gain insight into the unique risk management challenges within the Islamic banking system Risk Management for Islamic Banks: Recent Developments from Asia and the Middle East analyzes risk management strategies in Islamic banking, presented from...
Updated and expanded insights into Islamic banking and finance From Yahia Abdul-Rahman-the father of Riba-Free (RF) banking-comes the expanded edition of the definitive resource that offers an understanding for applying Islamic banking and...
Get the most out of property investment and secure your financial future 7 Steps to Wealth is the only real estate book in Australia endorsed by three of Australia's property billionaires. It shares John L. Fitzgerald's own 35-year proven...
Expert advice on a mature, reliable way to invest money According to Fortune magazine, investing in dividends is one of the top five ways to survive market instability. Dividend Stocks For Dummies gives you the expert information and advice you...
The ins and outs of fundraising law-made easy-from nonprofit law authority Bruce Hopkins Author Bruce R. Hopkins-a leading authority on the laws regulating fundraising-offers essential, practical legal information in easy-to-understand English....
Masterfully researched, and written in a straightforward style, Buy Gold Now makes a case for buying gold as protection against the rising risks of an unprecedented global currency crisis and as a profitable investment vehicle. Divided into five...
An engaging look at the global oil industry and how to navigate the price volatility and new policies associated with it Oil is a constantly changing industry, and with the recent BP oil spill in the Gulf of Mexico, more changes are expected....
Bad pricing is a great way to destroy your company’s value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The...
Presents a new vision for HR's role in business Focusing on strategic solutions for HR, Leadership-Driven HR challenges the traditional view of HR as a service function and replaces it with a new vision of HR as an internal business accountable...
The future of the insurance regulation begins now For those involved with the insurance industry, from investment professionals to policy makers, and regulators to legislators, tremendous change is coming. With insurance premiums constituting an...
Sales teams have the potential to do great work. Most sales teams do not devote enough energy to meeting dynamics and process awareness. The skills related to this are critical components of effective teamwork, collaboration and innovation, both...
Cut through the mental noise of modern life and move one step closer to true happiness The quest for perfection and the sheer volume of “noise” and guilt in modern life can be crushing on even the most put-together person. With Cut the Noise,...
Communicating radical innovation is very different from discussing marginal change. Erwin's book provides a serious analysis of why, in this era of VUCA—Volatility, Uncertainty, Complexity and Ambiguity—we need to change our individual and...
Adapt you career to the shifting paradigm of work, employment and success The word “career” doesn’t mean what it used to. People entering the workforce today will have an estimated 17 employers and five careers in their lifetimes – and already...
Discover the forces driving the decisions of today's most sought after consumers According to recent statistics, members of Generation Y shop 25 percent to 40 percent more than the average consumer. In Gen BuY, Yarrow and O'Donnell argue that...
PRIVATIZING CHINA INSIDE CHINA'S STOCK MARKETS In more depth than any other, this highly readable book lays bare why China's capital markets have fallen so far short of their promise. It is required reading for anyone seeking to understand the...
The definitive guide to risk arbitrage, fully updated with new laws, cases, and techniques Risk Arbitrage is the definitive guide to the field and features a comprehensive overview of the theory, techniques, and tools that traders and risk...
A smart trader needs to know what other traders are thinking and doing. Professional traders and investors use a wide range of indicators—some well-known, some not so well-known—to gauge the state of the market. Market Indicators introduces the...
Communicate, congregate and collaborate more effectively than ever Smart Teams will help your team to go beyond personal productivity to enhance team productivity. Building on the concepts presented in Smart Work, which focuses on personal...
How can you create meaningful connections with customers in the digital space? The rapid emergence of new technologies has revolutionized the way companies build relationships and interact with their customers. Today, it’s more important than...
Design and implement the ideal customer focus Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the...
We make decisions every day. Yet we are sometimes perplexed by these decisions and the decisions of others. To complicate things further, we live in an age where there are more things to choose from than ever before – the Internet is...
John Bogle puts our obsession with financial success in perspective Throughout his legendary career, John C. Bogle-founder of the Vanguard Mutual Fund Group and creator of the first index mutual fund-has helped investors build wealth the right...
Rediscover kindness and rediscover your worth Have you ever helped someone out of instinct, because not helping never even occurred to you? Remember how surprised you were at their gratitude? It is easy to feel like kindness and gratitude are...
The plain English guide to growing your business with purpose. Avoiding corporate jargon and overly-academic theorising in favor of a commonsense analysis of modern business behaviour, Truth, Growth, Repeat is like a user manual for company...
The essential resource for fraud examiners around the globe The International Fraud Handbook provides comprehensive guidance toward effective anti-fraud measures around the world. Written by the founder and chairman of the Association of...
The definitive and timeless guide to the principles of banking and finance, addressing and meeting the challenges of competition, strategy, regulation and the digital age. Moorad Choudhry Anthology compiles the best of renowned author Professor...
Workplace stress and burnout is a multi-billion-dollar problem affecting organisations. The impacts of workplace stress and burnout include low productivity and profitability, rampant presenteeism and absenteeism, alarming workplace safety...
The Performance Management Revolution shows you how your business can get prepared for the future—transforming strategies into plans, plans into actions, and actions into results. Written by Howard Dresner, a worldwide authority in the area of...
Крупнейшие в мире эксперты в области ценообразования сумели найти золотую середину между строгостью классической теории и богатством практического опыта. В результате на свет появилась эта книга – труд, охватывающий все аспекты управления...
Enterprise Risk Management (ERM) represents a fundamental shift in the way businesses must approach risk. As the economy becomes more service driven and globally oriented, businesses cannot afford to let new, unforeseen areas of risk remain...
Paul Wilmott on Quantitative Finance, Second Edition provides a thoroughly updated look at derivatives and financial engineering, published in three volumes with additional CD-ROM. Volume 1: Mathematical and Financial Foundations; Basic Theory...
This new and unique book demonstrates that Excel and VBA can play an important role in the explanation and implementation of numerical methods across finance. Advanced Modelling in Finance provides a comprehensive look at equities, options on...