зарубежная деловая литература
Persuasion. The Art of Getting What You Want
Dave Lakhani
Praise for persuasion the art of getting what you want «Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-step guide to changing minds and deeply influencing people in person, in print, on the air,...
Can't Take It With You. The Art of Making and Giving Money
Lewis Cullman B.
Praise for Can't Take It With You «Lewis Cullman is one of this nation's major and most generous philanthropists. Here he combines a fascinating autobiography of a life in finance with a powerful expose' of how the business of giving works,...
Scenarios. The Art of Strategic Conversation
Kees Heijden vander
Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication Scenarios is still acknowledged as the definitive work in the field. Now, Kees van der...
Due Diligence for Global Deal Making. The Definitive Guide to Cross-Border Mergers and Acquisitions, Joint Ventures, Financings, and Strategic Alliances
Arthur Rosenbloom H.
Companies of all sizes have been initiating international transactions–mergers and acquisitions, joint ventures, strategic alliances, and private placements–in record numbers. Targeted due diligence is crucial to effectively research, value, and...
The Only Guide to Alternative Investments You'll Ever Need. The Good, the Flawed, the Bad, and the Ugly
Jared Kizer
The rewards of carefully chosen alternative investments can be great. But many investors don’t know enough about unfamiliar investments to make wise choices. For that reason, financial advisers Larry Swedroe and Jared Kizer designed this book to...
Social Intelligence. The New Science of Success
Karl Albrecht
Karl Albrecht defines social intelligence (SI) as the ability to get along well with others while winning their cooperation. SI is a combination of sensitivity to the needs and interests of others, sometimes called your “social radar,” an...
The Truth About What Nonprofit Boards Want. The Nine Little Things That Matter Most
June Bradham J.
The Truth About What Nonprofit Boards Want is a must read for every executive and fundraiser who wonders how to attract and retain passionate and generous board members. Just listen to the Truth: stories from the mouths of high value volunteer...
Event Planning. The Ultimate Guide To Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives and Other Special Events
Judy Allen
This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms,...
Just One Thing. Twelve of the World's Best Investors Reveal the One Strategy You Can't Overlook
John Mauldin
In Just One Thing, author John Mauldin offers an incomparable shortcut to prosperity: the personal guidance of an outstanding group of recognized financial experts, each offering the single most useful piece of advice garnered from years of...
Riding the Indian Tiger. Understanding India -- the World's Fastest Growing Market
William Nobrega
In 2008, India will likely overtake China as the world’s fastest growing economy and become one of the largest economies globally. Foreign investment is increasing dramatically and business opportunities abound for those who know how to find...
How to Castrate a Bull. Unexpected Lessons on Risk, Growth, and Success in Business
Dave Hitz
Dave Hitz likes to solve fun problems. He didn’t set out to be a Silicon Valley icon, a business visionary, or even a billionaire. But he became all three. It turns out that business is a mosaic of interesting puzzles like managing risk,...
Leadership and the Sexes. Using Gender Science to Create Success in Business
Michael Gurian
Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership make this an important resource for businesses and organizations. It provides new vision and...
The Influential Fundraiser. Using the Psychology of Persuasion to Achieve Outstanding Results
Bernard Ross
How to apply the latest developments in psychology and neurology for better fundraising and influencing skills Leading fundraising expert Bernard Ross offers an alternative yet effective model for asking and influencing potential donors and...
The Next Leap in Productivity. What Top Managers Really Need to Know about Information Technology
Adam Kolawa
How much should top management really care about IT? That’s the question Adam Kolawa bluntly poses in this feisty and compelling book. “The Next Leap in Productivity” goes far beyond traditional business books written for the CIO community. It...
Keeping The Millennials. Why Companies Are Losing Billions in Turnover to This Generation- and What to Do About It
Joanne Sujansky
"This is a great book and a must-read for anyone who wants tounderstand the young people who are now or will soon join the workforce. It'sone of the most useful value-added books about the Millennial generation." —Warren Bennis, Distinguished...
The Failure of Risk Management. Why It's Broken and How to Fix It
Douglas Hubbard W.
An essential guide to the calibrated risk analysis approach The Failure of Risk Management takes a close look at misused and misapplied basic analysis methods and shows how some of the most popular «risk management» methods are no better than...
Leading in Black and White. Working Across the Racial Divide in Corporate America
Ancella Livers
Many blacks in the workplace face a set of dynamics unique to being African American in a traditionally white, male-dominated world. In this landmark book, authors Ancella Livers and Keith Caver– co-facilitators of the Center for Creative...
Be Smart, Act Fast, Get Rich. Your Game Plan for Getting It Right in the Stock Market
Charles Payne V.
Praise for Be Smart, Act Fast, Get Rich «Charles Payne's book is blunt, provocative, and right on the money. This book is a lot like Charles himself: insightful and to the point. If you have time to read only one book on how to make money . . ....
Paths to Wealth Through Common Stocks
Kenneth Fisher L.
Paths to Wealth through Common Stocks contains one original concept after another, each designed to greatly improve the results of those who self-manage their investments – while helping those who rely on professional investment advice select...
100 Minds That Made the Market
Kenneth Fisher L.
Introducing the new Fisher Investment Series, comprised of engaging and informative titles written by renowned money manager and bestselling author Ken Fisher. This series offers essential insights into the worlds of investing and finance. Over...
Getting Started in Forex Trading Strategies
Michael Archer D.
A Highly Visual Guide To Developing A Personal Forex Trading Strategy Getting Started In Forex Trading Strategies «A great next step to read for the beginning trader. It contains practical advice and resources on trading FOREX that only come...
The Evaluation and Optimization of Trading Strategies
Robert Pardo
A newly expanded and updated edition of the trading classic, Design, Testing, and Optimization of Trading Systems Trading systems expert Robert Pardo is back, and in The Evaluation and Optimization of Trading Strategies, a thoroughly revised and...
Medicare Prescription Drug Coverage For Dummies
Patricia Barry
Confused about Medicare’s drug coverage? You’re not alone. Medicare Prescription Drug Coverage For Dummies explains Part D in plain English and shows you how to find the best deal among numerous drug-coverage plan options. Whether you’re new to...
Jam! Amp Your Team, Rock Your Business
Jeff Carlisi
Praise for JAM! «Breaking into the music business is difficult at best; sustaining success even more so. Jeff Carlisi is both a musician and a businessman, and he and Dan Lipson have penned an entertaining and extremely useful book. Read JAM!,...
Jump-Starting the Stalled Fundraising Campaign
Julia Walker I.
Take your fundraising campaign from stuck to sensational Things have suddenly gotten a lot tougher in the fundraising business. Nonprofits have begun searching for new ways to make budgets stretch further, to do more with less, and to maximize...
The Portable MBA in Finance and Accounting
Theodore Grossman
The most comprehensive and authoritative review of B-School fundamentals—from top accounting and finance professors For years, the Portable MBA series has tracked the core curricula of leading business schools to teach you the fundamentals you...
Performance Appraisals and Phrases For Dummies
Ken Lloyd
The tools you need to enrich the performance-appraisal experience as you streamline the process Whether you're a manger looking to implement employee appraisals for the first time, concerned with improving the quality and effectiveness of the...
Seven Lessons for Leading in Crisis
Bill George
One of the country's most trusted leaders offers time-tested and real world advice for leading in economic hard times From business giant Bill George, the acclaimed author of Wall Street Journal's bestseller True North, comes the just-in-time...
Frequently Asked Questions in Quantitative Finance
Paul Wilmott
Getting agreement between finance theory and finance practice is important like never before. In the last decade the derivatives business has grown to a staggering size, such that the outstanding notional of all contracts is now many multiples...
Introduction to Option-Adjusted Spread Analysis
Tom Miller
Top traders, investors, and analysts agree that one method, option-adjusted spread (OAS) analysis, is the most useful way to compare and value securities with options. Nearly every day the bond market figures out a new way to structure...
Getting Started as a Financial Planner
Jeffrey Rattiner H.
There has never been more opportunity for financial planners–or more reasons for financial professionals to consider switching the direction of their careers into this lucrative field. Today's planners will cash in on the huge surge of baby...
The Portable MBA in Finance and Accounting
Theodore Grossman
The latest volume in the bestselling series In today's business environment, a knowledge of finance and skills in budgeting and financial planning are more important than ever before. Totally updated and revised, this highly anticipated Third...
A Basic Guide for Valuing a Company
Wilbur Yegge M.
The Groundwork of Company Valuation for First-time Buyers and Sellers A Basic Guide for Valuing a Company has helped thousands of first-time buyers and sellers realize a fair, substantiated value for small businesses. Now in its Second Edition,...
Building Winning Trading Systems with TradeStation
George Pruitt
Praise for BUILDING WINNING TRADING SYSTEMS with TradeStation (TM) «This book will prove vital to all systematic traders. Pruitt and Hill share a wealth of innovative timing patterns and fully disclosed trading strategies. For TradeStation(TM)...
Yes, You Can Time the Market!
Ben Stein
Economist, actor, author, and former quiz show host Ben Stein teamed up with investment psychologist Phil DeMuth to examine a century of stock market data and discovered a profound and original investment truth: Yes, you can time the market! In...
The Vest Pocket Guide to Information Technology
Jae K. Shim
The only IT guide you need You're busy-very busy. You need reliable, practical answers to your IT questions, and you need them now. The Vest Pocket Guide to Information Technology, Second Edition is a handy pocket problem-solver designed to...
The Little Book That Beats the Market
Joel Greenblatt
Two years in MBA school won't teach you how to double the market's return. Two hours with The Little Book That Beats the Market will. In The Little Book, Joel Greenblatt, Founder and Managing Partner at Gotham Capital (with average annualized...
Sammy Chua's Day Trade Your Way to Financial Freedom
Sammy Chua
Sammy Chua's DAY TRADE Your Way to FINANCIAL FREEDOM SECOND EDITION Day Trade Your Way to Financial Freedom, Second Edition tells you everything you need to have–and know–to launch a successful and satisfying career as a stock trader. From...
Project Manager's Spotlight on Risk Management
Kim Heldman
Clear-Cut Ways to Manage Project Risk If you're a typical project manager, you're probably aware of the importance of risk management but may not have the time or expertise to develop a full-blown plan. This book is a quick and practical guide...
Market Wizards: Interviews with Top Traders
Джек Д. Швагер
THE INVESTMENT CLASSIC «I've read Market Wizards at several stages of my career as it shows the staying power of good down-to-earth wisdoms of true practitioners with skin in the game. This is the central document showing the heuristics that...
How To Sell When Nobody's Buying. (And How to Sell Even More When They Are)
Dave Lakhani
The most effective sales strategies for tough economic times Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales...
The Leadership Genius of George W. Bush. 10 Commonsense Lessons from the Commander in Chief
Jim Ware
Praise for The LEADERSHIP GENIUS of GEORGE W. BUSH «Finally, a fun-to-read book about George W. Bush that details the secrets to his success!» —Ken Blanchard, coauthor, The One Minute Manager «Political journalists love graduate student...
How to Deal with Difficult Customers. 10 Simple Strategies for Selling to the Stubborn, Obnoxious, and Belligerent
Dave Anderson
Praise for How to Deal with Difficult Customers «The application of the ten key strategies in this book will help every sales professional learn how to deal with the truly difficult and how to avoid creating unnecessary difficulties. It's...
Focus Like a Laser Beam. 10 Ways to Do What Matters Most
Кейт Феррацци
In Focus Like a Laser Beam, acclaimed management consultant and business blogger Lisa Haneberg offers business leaders a new way to direct their focus that, like a laser beam, is direct, fast, and on track. The book offers leaders ways to...
How to Raise All the Money You Need for Any Business. 101 Quick Ways to Acquire Money for Any Business Project in 30 Days or Less
Tyler Hicks G.
The biggest challenge faced by both Beginning and Experienced Wealth Builders is raising the money they need to start, buy, or expand their business activities. This guidebook shows these entrepreneurs how, and where, to get the money needed for...
The Secrets of Power Selling. 101 Tips to Help You Improve Your Sales Results
Kelley Robertson
Praise for The Secrets of Power Selling «Finally a book that really does Keep It Simple. The Secrets of Power Selling is for anyone just starting their sales career as well as for seasoned sales professionals who are always looking to improve...
How to Sell to an Idiot. 12 Steps to Selling Anything to Anyone
John Hoover
HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are...
Small Business Survival Book. 12 Surefire Ways for Your Business to Survive and Thrive
Barbara Weltman
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when...
Trade Like a Pro. 15 High-Profit Trading Strategies
Noble DraKoln
Praise for Trade Like a Pro «Noble's commitment to the individual trader is exactly what traders need during these volatile times. He has knowledge that spans across markets and is worldwide. He is a valued contributor to the TraderPlanet.com...
Confessions from the Corner Office. 15 Instincts That Will Help You Get There
Scott Aylward
Praise for Confessions from the Corner Office «As usual, Aylward and Moore have created a path that helps the reader identify and develop critical instincts, behaviors that not only create energy around business life, but can make personal lives...
