зарубежная деловая литература
Measuring the Networked Nonprofit. Using Data to Change the World
Beth Kanter
The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their...
Storm Proof Your Money. Weather Any Economy, Rebuild Your Portfolio, Protect Your Future
Brett Arends
Accessible financial guidance for turbulent economic times With the stock market in a tailspin, real estate market continuing to drop, and the economy in recession, it's important to understand how you can get through these difficult times....
Dear Mr. Buffett. What an Investor Learns 1,269 Miles from Wall Street
Janet Tavakoli M.
Janet Tavakoli takes you into the world of Warren Buffett by way of the recent mortgage meltdown. In correspondence and discussion with him over 2 years, they both saw the writing on the wall, made clear by the implosion of Bear Stearns....
The Blue Line Imperative. What Managing for Value Really Means
Kevin Kaiser
A groundbreaking guide to making profitable business decisions Do you wonder why your value initiatives aren't providing the payoff you'd hoped for? Could it be because you've been thinking about value all wrong? According to the authors of this...
Dealing with Dilemmas. Where Business Analytics Fall Short
Frank Buytendijk
Observing how business management is obsessed with analysis and numbers, Dealing with Dilemmas shows there is an entire class of problems that cannot be solved by analysis: business dilemmas. Dilemmas, representing a large part of strategic...
The Advantage, Enhanced Edition. Why Organizational Health Trumps Everything Else In Business
Патрик Ленсиони
There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick Lencioni, argues that the seminal difference...
The Intuitive Compass. Why the Best Decisions Balance Reason and Instinct
Francis Cholle
A dynamic new way to understand intuition, already implemented around the world at top companies and business schools Neuroscience shows that instinct has a leading role in complex decision-making, yet imaginative play is the most direct means...
Supertrends. Winning Investment Strategies for the Coming Decades
Lars Tvede
The 2008-2009 market meltdown and house price collapse has reset the credit and property cycles, and smart investors are now looking for the upside. But Where Will the Next Bull Runs Come From, and How Can Investors Take Advantage? The world is...
Algorithmic Trading. Winning Strategies and Their Rationale
Ernie Chan
Praise for Algorithmic Trading «Algorithmic Trading is an insightful book on quantitative trading written by a seasoned practitioner. What sets this book apart from many others in the space is the emphasis on real examples as opposed to just...
Кармический менеджмент: эффект бумеранга в бизнесе и в жизни
Майкл Роуч
Есть люди, истории которых меняют наше представления о возможностях человека. Майкл Роуч провел более 20 лет в тибетском монастыре, став первым западным человеком, получившим степень «Геше», или доктора буддийской философии. Без опыта, денег...
Магия веры
Клод Бристол
В этой классической книге по самопомощи успешный бизнесмен раскрывает секреты, позволяющие каждому человеку обуздать и использовать неисчерпаемую энергию своего подсознания. Для широкого круга читателей.
ТНТ. Бомба внутри вас. Активизируйте и используйте
Клод Бристол
Эта книга – еще одно веское доказательство известного утверждения о том, что всякий человек способен сам быть кузнецом собственного счастья. Она открывает каждому желающему доступ к неограниченным внутренним ресурсам личной психики, обучает...
Stop Acting Like a Seller and Start Thinking Like a Buyer. Improve Sales Effectiveness by Helping Customers Buy
Jerry Acuff
Praise for stop acting like a seller and Start Thinking Like a Buyer «Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter.' If you want to set yourself apart from others, whether...
A Fast Track To Structured Finance Modeling, Monitoring and Valuation. Jump Start VBA
William Preinitz
This book is designed to start with simple examples that progressively develop the reader's confidence to take on more complex tasks. There is very little theoretical discussion about computer science, operations research algorithms,...
Profitable Candlestick Trading. Pinpointing Market Opportunities to Maximize Profits
Stephen Bigalow W.
Unlock the secrets of an ancient charting tool The most ancient form of charting, the Japanese candlestick method has become an extremely popular analytical tool among the new generation of traders. However, because of the aura of mysticism...
Managing Hedge Fund Managers. Quantitative and Qualitative Performance Measures
E. Stavetski J.
Invaluable insight into measuring the performance of today's hedge fund manager More and more institutional funds and high-net-worth assets are finding their way to hedge funds. This book provides the quantitative and qualitative measures and...
The FX Bootcamp Guide to Strategic and Tactical Forex Trading
Wayne McDonell
A straightforward guide to trading today's dynamic Forex market Written by Wayne McDonell, the Chief Currency Coach at FX Bootcamp, this book shows readers how to successfully trade the Forex market on their own. FX Bootcamp's Guide to Strategic...
If You Don't Make Waves, You'll Drown. 10 Hard-Charging Strategies for Leading in Politically Correct Times
Dave Anderson
This is not your typical business book. You won't find academic remedies to your business challenges or exhortations to create a warmer and fuzzier workplace. In fact, you'll find the opposite-tips on how to be a tougher, take-no-prisoners-style...
Getting to VITO (The Very Important Top Officer). 10 Steps to VITO's Office
Anthony Parinello
The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, and top of their «to-do» list Anthony Parinello's Selling to VITO introduced salespeople...
Best Practices in Lean Six Sigma Process Improvement. A Deeper Look
Richard Schonberger J.
Best Practices in Lean Six Sigma Process Improvement reveals how to refocus lean/six sigma processes on what author Richard Schonberger—world-renowned process improvement pioneer—calls «the Golden Goals»: better quality, quicker response,...
Business Genius. A More Inspired Approach to Business Growth
Peter Fisk
At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial...
Trading ETFs. Gaining an Edge with Technical Analysis
Deron Wagner
An exchange-traded fund (ETF) is a basket of stocks that trades on an exchange with the same simplicity and liquidity of an individual stock. By the end of 2007, 546 ETFs were trading on U.S. exchanges and some 450 were in registration. The...
Your Gut is Still Not Smarter Than Your Head. How Disciplined, Fact-Based Marketing Can Drive Extraordinary Growth and Profits
Kevin Clancy
Praise for Your Gut Is Still Not Smarter Than Your Head «Too many companies treat marketing as a communication exercise to help sales move a few more cases of product out of the door. Your Gut Is Still Not Smarter Than Your Head demonstrates...
Wake Me Up When the Data Is Over. How Organizations Use Stories to Drive Results
Lori Silverman L.
This book includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries using stories to drive results. Leaders from organizations such as Microsoft, Lands’ End, Verizon, U.S. Air...
Performance Dashboards. Measuring, Monitoring, and Managing Your Business
Wayne Eckerson W.
Tips, techniques, and trends on how to use dashboard technology to optimize business performance Business performance management is a hot new management discipline that delivers tremendous value when supported by information technology. Through...
Virtual Teams. People Working Across Boundaries with Technology
Jessica Lipnack
Praise for the First Edition of Virtual Teams «If you want to see where organizational communications are going in the future, heed what these pioneers have written today.» —Howard Rheingold, author, The Virtual Community, and founder, Electric...
Lead, Sell, or Get Out of the Way. The 7 Traits of Great Sellers
Ron Karr
Praise for LEAD, SELL, OR GET OUT OF THE WAY «As CEO and Chairman of the Board of three publicly traded companies, I felt that Karr's strategies in Lead, Sell, or Get Out of the Way absolutely provided the powerful results he predicted. In one...
Why Should the Boss Listen to You?. The Seven Disciplines of the Trusted Strategic Advisor
James Lukaszewski E.
This is a book about gaining influence and becoming a key trusted advisor. It is for everyone who advises leaders and senior managers (accounting, finance, human resources, IT, law, marketing, public relations, security, and strategic planning)...
Option Pricing Models and Volatility Using Excel-VBA
Gregory Vainberg
This comprehensive guide offers traders, quants, and students the tools and techniques for using advanced models for pricing options. The accompanying website includes data files, such as options prices, stock prices, or index prices, as well as...
Getting Started in Speaking, Training, or Seminar Consulting
Robert Bly W.
How to make a living speaking, training, and running workshops and seminars Expert Bob Bly shares his secrets for earning $1,000 to $5,000 a day, or more, as a self-employed speaker, lecturer, or trainer. He shows readers, step-by-step,...
Managing Global Financial and Foreign Exchange Rate Risk
Ghassem Homaifar A.
A comprehensive guide to managing global financial risk From the balance of payment exposure to foreign exchange and interest rate risk, to credit derivatives and other exotic options, futures, and swaps for mitigating and transferring risk,...
Run Your Business Like a Fortune 100. 7 Principles for Boosting Profits
Rosalie Lober
WHAT YOU MUST KNOW TO TURN YOUR PROFITABLE BUSINESS INTO A GREAT ONE Your business is profitable. Though you sweat every detail, it's too easy for customers and employees to slip away. Meanwhile, you're tempted by new markets and threatened by...
Modeling Structured Finance Cash Flows with Microsoft Excel. A Step-by-Step Guide
Keith Allman A.
A practical guide to building fully operational financial cash flow models for structured finance transactions Structured finance and securitization deals are becoming more commonplace on Wall Street. Up until now, however, market participants...
Fiduciary Management. Blueprint for Pension Fund Excellence
A. Nunen van
Fiduciary Management offers an in-depth explanation of every facet of this fast-growing approach to organizing the management of an institutional investment portfolio. Expert author Anton van Nunen begins by outlining the historic shift that has...
How a Second Grader Beats Wall Street. Golden Rules Any Investor Can Learn
Allan Roth S.
Straightforward strategies from a successful young investor In How a Second Grader Beats Wall Street, you'll follow the story of Kevin Roth, an eight-year-old who was schooled in simple approaches to sound investing by his father, seasoned...
Millionaire Traders. How Everyday People Are Beating Wall Street at Its Own Game
Kathy Lien
Trading is a battle between you and the market. And while you might not be a financial professional, that doesn't mean you can't win this battle. Through interviews with twelve ordinary individuals who have worked hard to transform themselves...
None of Us is As Good As All of Us. How McDonald's Prospers by Embracing Inclusion and Diversity
Patricia Harris Sowell
An inside account of how McDonald's turns diversity into success Everyone knows McDonald's, one of the most recognizable brand names in the world. But few know the extent to which McDonald's continued and ongoing success is due to the company's...
A Complete Guide to Technical Trading Tactics. How to Profit Using Pivot Points, Candlesticks & Other Indicators
John Person L.
A thorough trading guide from a professional trader The Complete Guide to Technical Trading Tactics can help the new individual investor understand the mechanics of the markets. Filled with in-depth insights and practical advice, this book...
Everyone Has the Right to My Opinion. Investor's Business Daily Pulitzer Prize-Winning Editorial Cartoonist
Michael Ramirez
In Everyone Has the Right to My Opinion, Michael Ramirez, the internationally known editorial cartoonist for Investor's Business Daily, offers a comprehensive collection of his award-winning cartoons, accompanied by an introduction to the images...
Warren Buffett Wealth. Principles and Practical Methods Used by the World's Greatest Investor
Robert Miles P.
The strategies and techniques of THE investment legend Warren Buffett Wealth follows the world's greatest investor from the beginning of his career, as he takes a 100-dollar investment and turns it into one of the most successful...
Chocolates on the Pillow Aren't Enough. Reinventing The Customer Experience
Karl Weber
Praise for Chocolates on the Pillow Aren't Enough «Jonathan recognizes that in today's Internet-fed, savvy-consumer world, it is the people-to-people connections, regardless of price point, that differentiate a customer's experience. Gimmicks...
Creating a Million-Dollar-a-Year Sales Income. Sales Success through Client Referrals
Paul McCord M.
In Creating a Million-Dollar-a-Year Sales Income, Paul McCord sets out a detailed, yet flexible course of action that has been proven to generate referrals in virtually any sales system or environment and in any industry. This easy-to-read...
Inside the Black Box. The Simple Truth About Quantitative Trading
Rishi Narang K.
Inside The Black Box The Simple Truth About Quantitative Trading Rishi K Narang Praise for Inside the Black Box «In Inside the Black Box: The Simple Truth About Quantitative Trading, Rishi Narang demystifies quantitative trading. His explanation...
Fixed Income Securities. Tools for Today's Markets
Bruce Tuckman
Praise for Fixed Income Securities, Second Edition «What distinguishes this book from many others on the subject is that Tuckman has skillfully combined intuitive rationale with mathematical analysis to give readers a clear and deep...
Getting Started in Real Estate Investment Trusts
Richard Imperiale
EVERYTHING YOU NEED TO KNOW ABOUT REITS GETTING STARTED IN REAL ESTATE INVESTMENT TRUSTS Real Estate Investment Trusts (REITs) offer small investors the chance to participate in a broad range of real estate opportunities across most major...
Performance Dashboards and Analysis for Value Creation
Jack Alexander
No matter what industry your company competes in, you need to have a firm understanding of how to create a direct link between shareholder value and critical business processes in order to improve performance and achieve long-term value....
Getting Started in Exchange Traded Funds (ETFs)
Todd Lofton
AN ACCESSIBLE INTRODUCTION TO ETFs GETTING STARTED IN Exchange Traded Funds «Todd Lofton delivers what he promises with an approach and advice that has the footprint of an experienced trader. Instead of addressing dummies,' he's written a book...
Five Key Principles of Corporate Performance Management
Bob Paladino
In Five Key Principles of Corporate Performance Management, Bob Paladino shares his decades of experience to provide proven, real-world implementation insights from globally recognized and award-winning organizations. You’ll discover what...
Gimme! The Human Nature of Successful Marketing
John Hallward
In Gimme!, advertising research expert John Hallward shows you how the most effective advertising campaigns tap into our most basic, primal emotions to convince consumers to buy. For marketers and advertisers, this book looks at the human nature...
Financial Modeling with Crystal Ball and Excel
John Charnes
Praise for Financial Modeling with Crystal Ball(r) and Excel(r) «Professor Charnes's book drives clarity into applied Monte Carlo analysis using examples and tools relevant to real-world finance. The book will prove useful for analysts of all...
