зарубежная деловая литература
CFDs Made Simple. A Beginner's Guide to Contracts for Difference Success
Jeff Cartridge
CFDs Made Simple is the essential guide for anyone who wants to make money trading CFDs Contracts for difference (CFDs) offer an opportunity to make your money work hard for you with the potential for large returns on little outlay. This book...
Forex Made Simple. A Beginner's Guide to Foreign Exchange Success
Kel Butcher
Forex Made Simple is the essential guide for anyone who wants to make money trading foreign exchange, without all the fuss You don't need to be a financial wizard or spend all day glued to a computer screen to trade forex profitably. Including...
Trading Plans Made Simple. A Beginner's Guide to Planning for Trading Success
Jacqueline Clarke
Trading Plans Made Simple is the essential guide for anyone who wants to achieve trading success and maximise their financial returns. Just as every business needs a robust plan for success, so too does your trading. In Trading Plans Made Simple...
Shares Made Simple. A Beginner's Guide to Sharemarket Success
Roger Kinsky
Are you thinking of joining the thousands of Australians profiting from our stock market, but intimidated by the jargon and unsure of where to start? Let Australia's foremost share-investing educator guide you through the simplest ways to make...
Charting Made Simple. A Beginner's Guide to Technical Analysis
Roger Kinsky
A straightforward guide that answers investors questions and helps them develop their own charting system The fifth book in the Wrightbooks «Made Simple» series, this book gives investors the answers they need to understand and use charting...
How to Run Your Business by THE BOOK. A Biblical Blueprint to Bless Your Business
Dave Anderson
A revised Second Edition of the book that shows you how to use Bible-based leadership principles to improve business performance In How to Run Your Business by THE BOOK, famed leadership guru Dave Anderson reveals biblical lessons to help...
The Personal Business Plan. A Blueprint for Running Your Life
Stephen Bruyant-Langer
Plan for success No one would embark on a business venture without a thorough and coherent plan. So why are so many of us happy to stagger through life with no real plan – just going with the flow, seeing what happens? It’s time we gave our...
Roar! Get Heard in the Sales and Marketing Jungle. A Business Fable
Kevin Daum
Don't just get your message out. ROAR it out! In this captivating parable, you'll follow Ryan Miller, an executive struggling with reduced sales in a challenging economy. Ryan is mentored by his old Livingston, New Jersey high school friend,...
Getting Naked. A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty
Патрик Ленсиони
Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of...
The Sustainable MBA. A Business Guide to Sustainability
Giselle Weybrecht
Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you ‘green’ your job and organization, to turn sustainability talk into action for the benefit of your...
ValuFocus Investing. A Cash-Loving Contrarian Way to Invest in Stocks
Rawley Thomas
A must-read book for investors who prefer to pick stocks based on cash flow facts, not on media hype and fiction How to Pick a Stock is written for the contrarian investor who wants an investing method that is based on cash flow facts, not on...
Fatal Risk. A Cautionary Tale of AIG's Corporate Suicide
Roddy Boyd
Long-listed for the FT & Goldman Sachs Business Book of the Year Award 2011 The true story of how risk destroys, as told through the ongoing saga of AIG From the collapse of Bear Stearns and Lehman Brothers, the subject of the financial crisis...
Corporate Catalyst. A Chronicle of the (Mis)Management of Canadian Business from a Veteran Insider
Tony Griffiths
An inside look at the real business world In Corporate Catalyst, Tony Griffiths gives readers a ringside seat on the many boardroom and corporate battles that he both fought and witnessed through the nearly six decades of his productive and...
Upside Down Management. A Common Sense Guide to Better Business
John Timpson
There's a lot of hot air in the world of business. Wouldn't it be nice just to hear some common sense? That's exactly what John Timpson has got. After four decades running his family business and turning it into one of the high street's biggest...
Content Marketing for Nonprofits. A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money
Kivi Miller Leroux
Nonprofits are communicating more often and in more ways than ever before . . .but is anyone paying attention? In her follow-up to The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller...
Nonprofit Management 101. A Complete and Practical Guide for Leaders and Professionals
Darian Heyman Rodriguez
A comprehensive handbook for leading a successful nonprofit This handbook can educate and empower a whole generation of nonprofit leaders and professionals by bringing together top experts in the field to share their knowledge and wisdom gained...
Operational Risk Management. A Complete Guide to a Successful Operational Risk Framework
Philippa Girling X.
A best practices guide to all of the elements of an effective operational risk framework While many organizations know how important operational risks are, they still continue to struggle with the best ways to identify and manage them....
Managing Your Firm's 401(k) Plan. A Complete Roadmap to Managing Today's Retirement Plans
Matthew Smith X.
An objective resource for managing your firm's 401(k) plan With the recent uncertainty in the economy and financial markets, 401(k) plans are now under more scrutiny than ever. Written for finance and benefit professionals who are responsible...
Option Spread Trading. A Comprehensive Guide to Strategies and Tactics
Russell Rhoads
A practical guide to unlocking the power of option spreads When dealing with option spreads your looking to purchase one option in conjunction with the sale of another option. If managed properly, these spreads can provide experienced investors...
Security Analysis and Business Valuation on Wall Street. A Comprehensive Guide to Today's Valuation Methods
Jeffrey Hooke C.
An insider's look at security analysis and business valuation, as practiced by Wall Street, Corporate America, and international businesses Two major market crashes, numerous financial and accounting scandals, growth in private equity and hedge...
The Trusted Advisor Fieldbook. A Comprehensive Toolkit for Leading with Trust
Charles Green H.
A practical guide to being a trusted advisor for leaders in any industry In this hands-on successor to the popular book The Trusted Advisor, you'll find answers to pervasive questions about trust and leadership—such as how to develop business...
Counterparty Credit Risk and Credit Value Adjustment. A Continuing Challenge for Global Financial Markets
Jon Gregory
A practical guide to counterparty risk management and credit value adjustment from a leading credit practitioner Please note that this second edition of Counterparty Credit Risk and Credit Value Adjustment has now been superseded by an updated...
Retail Marketing and Branding. A Definitive Guide to Maximizing ROI
Jesko Perrey
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes...
The Manager and the Monk. A Discourse on Prayer, Profit, and Principles
Jochen Zeitz
An exploration of spirituality, values, and sustainability in business When Jochen Zeitz and Anselm Gr?n first met onstage as «the manager and the monk,» Zeitz was CEO and Chairman of Puma, and Father Gr?n was a monk serving as cellarer, the...
101 Social Media Tactics for Nonprofits. A Field Guide
Beth Kanter
The ultimate social media field guide for nonprofits—with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can...
Startup CEO. A Field Guide to Scaling Up Your Business, + Website
Matt Blumberg
A definitive book for any CEO—first time or otherwise—of a high-growth company While big company CEOs are usually groomed for the job for years, startup CEOs aren't—and they're often young and relatively inexperienced in business in general....
Scenario Planning. A Field Guide to the Future
Woody Wade
Is your business ready for the future? Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a...
The Story of Rich. A Financial Fable of Wealth and Reason During Uncertain Times
J. Joyce D.
An investing story that provides insights into dealing with your money and finding financial security Making the right investment decisions and executing an effective financial plan can be difficult, especially in today’s markets. But with the...
How to Make a Living Trading Foreign Exchange. A Guaranteed Income for Life
Courtney Smith
Solid Forex strategies for capturing profits in today's volatile markets How to Make a Living Trading Foreign Exchange puts the world of Forex at your fingertips. Author Courtney Smith begins with an introduction to the Forex market-what it is...
The Bank Credit Analysis Handbook. A Guide for Analysts, Bankers and Investors
Jonathan Golin
A hands-on guide to the theory and practice of bank credit analysis and ratings In this revised edition, Jonathan Golin and Philippe Delhaise expand on the role of bank credit analysts and the methodology of their practice. Offering investors...
Leading Out Loud. A Guide for Engaging Others in Creating the Future
Terry Pearce
The newest edition of the bestselling guide to authentic leadership communication Much has changed in the world since the original publication of Leading Out Loud, Terry Pearce's book on authentic leadership communication. Now, more than ever,...
Pricing and Hedging Financial Derivatives. A Guide for Practitioners
Leonardo Marroni
The only guide focusing entirely on practical approaches to pricing and hedging derivatives One valuable lesson of the financial crisis was that derivatives and risk practitioners don't really understand the products they're dealing with....
The Power of Unpopular. A Guide to Building Your Brand for the Audience Who Will Love You (and why no one else matters)
Erika Napoletano
Every successful brand in history is inherently unpopular with a specific demographic. Somewhere along the way, people felt they had to be popular in order to be successful, when in fact, the opposite is true. The brands playing in the space you...
Trading Economics. A Guide to Economic Statistics for Practitioners and Students
Trevor Williams
A practical guide to understanding how key economic and market statistics drive financial market trends The recent global financial crisis stressed the need for economists who understand how key economic and market statistics drive financial...
Investment Project Design. A Guide to Financial and Economic Analysis with Constraints
David Sussman
Make more informed project investment decisions by knowing what issues to examine in the planning process and how to analyze their impacts Poor or insufficient planning is primarily responsible for the inordinate number of idle and rusting...
Invest in Penny Stocks. A Guide to Profitable Trading
Peter Leeds
So, you're interested in penny stocks! Investing in the right penny stocks is one of the mostlucrative ways to make money in the stock market. With the help of The Penny Stock Professional, Peter Leeds, investors can find the best shares with...
Risk Management At The Top. A Guide to Risk and its Governance in Financial Institutions
Mark Laycock
With over 30 years’ experience of risk management in banks, Mark Laycock provides a comprehensive but succinct non-technical overview of risk and its governance in financial institutions. Bridging the gap between texts on governance and the...
Regulation of Securities, Markets, and Transactions. A Guide to the New Environment
Patrick Collins S.
The ultimate guide to the current rules and regulations that govern the securities industry?including amendments in 2010 Providing readers with expert coverage of domestic securities regulation, this book fills the need for coverage of...
FX Trading. A Guide to Trading Foreign Exchange
Alex Douglas
Your total plain-English guide to trading Forex Open 24 hours a day, 5? days per week, and trading nearly $4 trillion (US) per day, Forex is the biggest, fastest growing financial market in the world. Your complete A-to-Z guide, FX Trading gets...
Understanding Oil Prices. A Guide to What Drives the Price of Oil in Today's Markets
Salvatore Carollo
It’s a fair bet that most of what you think you know about oil prices is wrong. Despite the massive price fluctuations of the past decade, the received wisdom on the subject has remained fundamentally unchanged since the 1970s. When asked, most...
Culture Shock. A Handbook For 21st Century Business
Will McInnes
‘Will McInnes has nailed it. Inspiring and comprehensive,Culture Shock is aspirational future thinking with its feet firmly on the ground’ Jemima Kiss, Digital Media correspondent, The Guardian Join the work-place revolution There's a revolution...
Value and Capital Management. A Handbook for the Finance and Risk Functions of Financial Institutions
Thomas Wilson C.
A value management framework designed specifically for banking and insurance The Value Management Handbook is a comprehensive, practical reference written specifically for bank and insurance valuation and value management. Spelling out how the...
Bonds without Borders. A History of the Eurobond Market
Chris O'Malley
Bonds without Borders tells the extraordinary story of how the market developed into the principal source of international finance for sovereign states, supranational agencies, financial institutions and companies around the world. Written by...
Driven. A How-to Strategy for Unlocking Your Greatest Potential
Razi Imam
The extraordinary system for changing your life and the lives of others If you've ever felt there must be more to the daily grind, something so powerful that even while caught in the struggles of day-to-day life you want to achieve something far...
Credit Models and the Crisis. A Journey into CDOs, Copulas, Correlations and Dynamic Models
Damiano Brigo
The recent financial crisis has highlighted the need for better valuation models and risk management procedures, better understanding of structured products, and has called into question the actions of many financial institutions. It has become...
Shut Up, Stop Whining, and Get a Life. A Kick-Butt Approach to a Better Life
Larry Winget
Shut Up, Stop Whining, and Get a Life was immediately hailed as «not your average self-help book» and demanded attention and praise right out of the gate. It is now considered one of the icons of the personal development movement. Now, Larry...
Organizations Don't Tweet, People Do. A Manager's Guide to the Social Web
Euan Semple
Practical advice for managers on how the Web and social media can help them to do their jobs better Today's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but...
Trades About to Happen. A Modern Adaptation of the Wyckoff Method
Alexander Elder
The definitive book on adapting the classic work of Richard Wyckoff to today's markets Price and volume analysis is one of the most effective approaches to market analysis. It was pioneered by Richard Wyckoff, who worked on Wall Street during...
Portfolio Design. A Modern Approach to Asset Allocation
Richard Marston C.
Portfolio Design – choosing the right mix of assets appropriate to a particular investor – is the key to successful investing. It can help you accumulate wealth over time, while cushioning the blow of possible economic downturns. But in order to...
Fundraising with The Raiser's Edge. A Non-Technical Guide
Bill Connors
A non-technical guide to The Raiser's Edge-the most widely-used fundraising database package on the market-for the fundraising professional The first-ever guide to The Raiser's Edge database package for the fundraising professional, Fundraising...
