зарубежная деловая литература
The Experience. The 5 Principles of Disney Service and Relationship Excellence
Bruce Loeffler
Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in...
The Escape from Balance Sheet Recession and the QE Trap. A Hazardous Road for the World Economy
Richard Koo C.
Compare global experiences during the balance sheet recession and find out what is needed for a full recovery The Escape from Balance Sheet Recession and the QE Trap details the many hidden dangers remaining as the world slowly recovers from the...
Fuel Hedging and Risk Management. Strategies for Airlines, Shippers and Other Consumers
Vishnu Gajjala N.
A hands-on guide to navigating the new fuel markets Fuel Hedging and Risk Management: Strategies for Airlines, Shippers and Other Consumers provides a clear and practical understanding of commodity price dynamics, key fuel hedging techniques,...
Project Management for Dummies - UK
Nick Graham
Get projects done on time, on budget, and with maximum efficiency – fully updated UK edition! In today's time-pressured and cost-conscious global business environment, reliable project management and competent delivery are more important than...
A Wealth of Common Sense. Why Simplicity Trumps Complexity in Any Investment Plan
Ben Carlson
A simple guide to a smarter strategy for the individual investor A Wealth of Common Sense sheds a refreshing light on investing, and shows you how a simplicity-based framework can lead to better investment decisions. The financial market is a...
The Global Expatriate's Guide to Investing. From Millionaire Teacher to Millionaire Expat
Andrew Hallam
Exploit your offshore status to build a robust investment portfolio Most of the world's 200 million expats float in stormy seas. Few can contribute to their home country social programs. They're often forced to fend for themselves when they...
Contracts and Deals in Islamic Finance. A User's Guide to Cash Flows, Balance Sheets, and Capital Structures
Hussein Kureshi
A very accessible and concise guide to Islamic finance Contracts and Deals in Islamic Finance provides a clear breakdown of Islamic financial contracts and deal structures for beginners. The embedded requirements within selected Islamic...
Dinosaur Derivatives and Other Trades
Jeremy Josse
Venture deep into the heart of finance's weird and wonderful paradoxes Dinosaur Derivatives and Other Trades is an entertaining and compelling tour de force highlighting the paradoxes inherent to the modern financial system. Presented as a...
Alternative Investments. CAIA Level II
Hossein Kazemi
In-depth Level II exam preparation direct from the CAIA Association CAIA Level II is the official study guide for the Chartered Alternative Investment Analyst professional examination, and an authoritative guide to working in the alternative...
The Advanced Fixed Income and Derivatives Management Guide
Saied Simozar
A highly-detailed, practical analysis of fixed income management The Advanced Fixed Income and Derivatives Management Guide provides a completely novel framework for analysis of fixed income securities and portfolio management, with over 700...
Concentrated Investing. Strategies of the World's Greatest Concentrated Value Investors
Michael Biema van
Discover the secrets of the world's top concentrated value investors Concentrated Investing: Strategies of the World's Greatest Concentrated Value Investors chronicles the virtually unknown—but wildly successful—value investors who have...
How to Calculate Options Prices and Their Greeks. Exploring the Black Scholes Model from Delta to Vega
Pierino Ursone
A unique, in-depth guide to options pricing and valuing their greeks, along with a four dimensional approach towards the impact of changing market circumstances on options How to Calculate Options Prices and Their Greeks is the only book of its...
Impact Investment. A Practical Guide to Investment Process and Social Impact Analysis
Keith Allman A.
Apply a rigorous investment process and integrate social impact analyses to successfully select and invest in social impact investments Impact Investment: A Practical Guide to Investment Process and Social Impact Analysis is a must-read guide...
SPSS Statistics for Data Analysis and Visualization
Andrew Wheeler
Dive deeper into SPSS Statistics for more efficient, accurate, and sophisticated data analysis and visualization SPSS Statistics for Data Analysis and Visualization goes beyond the basics of SPSS Statistics to show you advanced techniques that...
Seven Disciplines of A Leader
Jeff Wolf
Recognize, develop, and embody great leadership Seven Disciplines of A Leader is a comprehensive manual for building better leaders. Author and executive coach Jeff Wolf is a respected authority on leadership, and his strategies and inspiration...
Alternative Investments. CAIA Level I
Hossein Kazemi
The official CAIA Level 1 curriculum book Alternative Investments: CAIA Level I, 3rd Edition is the curriculum book for the Chartered Alternative Investment Analyst (CAIA) Level I professional examination. Covering the fundamentals of the...
Corporate Valuation. Measuring the Value of Companies in Turbulent Times
Mario Massari
Risk consideration is central to more accurate post-crisis valuation Corporate Valuation presents the most up-to-date tools and techniques for more accurate valuation in a highly volatile, globalized, and risky business environment. This...
The Power to Compete. An Economist and an Entrepreneur on Revitalizing Japan in the Global Economy
Hiroshi Mikitani
"If you're as interested in Japan as I am, I think you'll find that The Power to Compete is a smart and thought-provoking look at the future of a fascinating country." – Bill Gates, «5 Books to Read This Summer» Father and son – entrepreneur and...
Becoming the Best. Build a World-Class Organization Through Values-Based Leadership
Harry Kraemer M.
What does it mean in practice to be a values-based leader? When faced with real situations, how can you be your best self and create best teams—while also being a best partner with customers and vendors, a best investment for your stakeholders,...
The Forex Trading Course. A Self-Study Guide to Becoming a Successful Currency Trader
Abe Cofnas
EXPERT, DEPENDABLE FOREX COACHING—UPDATED TO KEEP YOU AHEAD IN AN EVOLVING MARKET The Forex Trading Course is the systematic guide aspiring traders need to enter the market with the confidence and skills necessary to generate wealth. Masterfully...
The Politics of Promotion. How High-Achieving Women Get Ahead and Stay Ahead
Bonnie Marcus
Break into the power circle and build relationships that advance careers The Politics of Promotion offers women the tools and guidance they need to successfully navigate the realities of their organization, emphasizing the need to understand...
The Trader's Pendulum. The 10 Habits of Highly Successful Traders
Jody Samuels
The new trader's guide to the business, psychology, and hype in trading The Trader's Pendulum + Website is the ultimate toolkit for realizing your trading potential. Written by one of North America's leading trading coaches, this guide is...
Goals-Based Wealth Management. An Integrated and Practical Approach to Changing the Structure of Wealth Advisory Practices
Jean Brunel L.P.
Take a more active role in strategic asset allocation Goals-Based Wealth Management is a manual for protecting and growing client wealth in a way that changes both the services and profitability of the firm. Written by a 35-year veteran of...
The Fix. How Bankers Lied, Cheated and Colluded to Rig the World's Most Important Number
Liam Vaughan
"The first thing you think is where's the edge, where can I make a bit more money, how can I push, push the boundaries. But the point is, you are greedy, you want every little bit of money that you can possibly get because, like I say, that is...
Trade Mindfully. Achieve Your Optimum Trading Performance with Mindfulness and Cutting Edge Psychology
Gary Dayton
Overcome psychological obstacles to increase trading success Successful traders need to be well-versed and skilled in a wide range of business and economic areas. But now, in addition to effective trading strategies and sound money management...
Islamic Finance and the New Financial System. An Ethical Approach to Preventing Future Financial Crises
Tariq Alrifai
Can Islamic finance save the global system? Islamic Finance and the New Financial System describes how the adoption of Islamic finance principles in future regulatory decisions could help prevent future shocks in the global financial system....
Service Design for Business. A Practical Guide to Optimizing the Customer Experience
Ben Reason
A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...
Professional WordPress. Design and Development
Brad Williams
The highest rated WordPress development and design book on the market is back with an all new third edition. Professional WordPress is the only WordPress book targeted to developers, with advanced content that exploits the full functionality of...
Predicting Success. Evidence-Based Strategies to Hire the Right People and Build the Best Team
David Lahey
Make the right hires every time, with an analytical approach to talent Predicting Success is a practical guide to finding the perfect member for your team. By applying the principles and tools of human analytics to the workplace, you'll avoid...
Social Media Marketing For Dummies
Shiv Singh
The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the...
Study Guide for The New Trading for a Living
Alexander Elder
Test your trading knowledge and skills—without risking any money You may read the best trading book, but how much of that knowledge will you retain a week later? This is why you need this Study Guide for The New Trading for a Living. It'll give...
The DSLR Filmmaker's Handbook. Real-World Production Techniques
Barry Andersson
Learn to shoot professional-quality HD footage with your DSLR Camera The DSLR Filmmaker's Handbook, 2nd Edition is the expert guide to getting professional movie-making results with an HD video-enabled DSLR camera. Fully updated to reflect the...
Successful Time Management For Dummies
Dirk Zeller
Incorporate effective time management and transform your life If you always feel like there's not enough time in the day to get everything accomplished, Successful Time Management For Dummies is the resource that can help change your workday and...
The Analytics Revolution. How to Improve Your Business By Making Analytics Operational In The Big Data Era
Bill Franks
Lead your organization into the industrial revolution of analytics with The Analytics Revolution The topics of big data and analytics continue to be among the most discussed and pursued in the business world today. While a decade ago many people...
Transitions at the Top. What Organizations Must Do to Make Sure New Leaders Succeed
David L. Dotlich
Clear, actionable guidance toward managing a major leadership change Transitions at the Top is an insightful, informative guide to navigating a change in leadership. A smooth transition is critical to both the health of the organization and the...
Data-Driven Healthcare. How Analytics and BI are Transforming the Industry
Laura Madsen B.
Healthcare is changing, and data is the catalyst Data is taking over in a powerful way, and it's revolutionizing the healthcare industry. You have more data available than ever before, and applying the right analytics can spur growth. Benefits...
Beat the Crowd. How You Can Out-Invest the Herd by Thinking Differently
Elisabeth Dellinger
Train your brain to be a real contrarian and outsmart the crowd Beat the Crowd is the real contrarian’s guide to investing, with comprehensive explanations of how a true contrarian investor thinks and acts – and why it works more often than not....
Financial Regulation and Compliance. How to Manage Competing and Overlapping Regulatory Oversight
H. Kotz David
Devise an organized, proactive approach to financial compliance Financial Regulation and Compliance provides detailed, step-by-step guidance for the compliance professional seeking to manage overlapping and new regulatory responsibilities....
Alts Democratized. A Practical Guide to Alternative Mutual Funds and ETFs for Financial Advisors
Jessica Rabe Lynn
A Comprehensive Review of the Liquid Alts Market and How ‘40 Act Products Can Enhance Client Portfolios Liquid alternatives give investors access to hedge fund strategies with the benefits of ’40 Act products: lower fees, higher liquidity,...
Short-Selling with the O'Neil Disciples. Turn to the Dark Side of Trading
Gil Morales
Leave the old paradigm behind and start safeguarding your portfolio Short Selling with the O'Neil Disciples is a guide to optimizing investment performance by employing the unique strategies put forth by William O'Neil. The authors traded these...
Staying the Course as a CIO. How to Overcome the Trials and Challenges of IT Leadership
Jonathan Mitchell
STAYING THE COURSE AS A CIO: HOW TO OVERCOME THE TRIALS AND CHALLENGES OF IT LEADERSHIP The shelf-life of a Chief Information Officer can be shockingly short. Few survive in post for more than a few years. More often each falls prey to...
Leading with Strategic Thinking. Four Ways Effective Leaders Gain Insight, Drive Change, and Get Results
B. Simerson Keith
Be a more effective leader with strategic thinking Leading with Strategic Thinking reveals what effective leaders do differently. Eschewing the one-size-fits-all leadership model, this helpful guide outlines four general leadership types and...
Getting a Web Development Job For Dummies
Kathleen Taylor
Craving a career in web dev? Chart your path with this helpful guide Getting a Web Development Job For Dummies provides a roadmap to one of the «hot jobs» in the booming world of tech. The web development field is large, and it encompasses many...
Catching Lightning in a Bottle. How Merrill Lynch Revolutionized the Financial World
Winthrop Smith H.
The fascinating story behind the company that revolutionized the financial world Catching Lightning in a Bottle traces the complete history of Merrill Lynch and the company's substantial impact on the world of finance, from the birth of the...
Stacking the Deck. How to Lead Breakthrough Change Against Any Odds
David Pottruck S.
Change is a constant, and leaders must do more than keep up—they must innovate and accelerate to succeed. Yet people are often unnerved by change. As a leader during a time of transformation, you may stand up before teams that are indifferent,...
Where Am I Eating?. An Adventure Through the Global Food Economy with Discussion Questions and a Guide to Going "Glocal"
Kelsey Timmerman
A deeply human-centered perspective on the origins of America's food Where Am I Eating? bridges the gap between global food producers and the American consumer, providing an insightful look at how our eating habits affect farmers and fishermen...
Big Data. Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance
Бернард Марр
Convert the promise of big data into real world results There is so much buzz around big data. We all need to know what it is and how it works – that much is obvious. But is a basic understanding of the theory enough to hold your own in strategy...
Photoshop Elements 13 For Dummies
Barbara Obermeier
Take your photos from «meh» to «wow!» with Photoshop Elements 13 and this expert guide Photoshop Elements 13 For Dummies is your guide to picture perfection using Adobe's Photoshop Elements. This full-color manual walks you through the process...
The Agility Advantage. How to Identify and Act on Opportunities in a Fast-Changing World
Amanda Setili
How to win market leadership in a fast-changing world In the past, companies could pick a strategy and stick with it, maintaining a competitive edge for years. But today, companies surge ahead, fall behind, or even disappear in mere months. If...
The Bitcoin Big Bang. How Alternative Currencies Are About to Change the World
Brian Kelly
Get a handle on the digital currency revolution, and learn how to get on board The Bitcoin Big Bang is a guide to navigating the uncharted territory of digital currency. Written by CNBC contributor Brian Kelly, this book goes beyond Bitcoin 101...
