Автор: Robert Heath

. Seducing the Subconscious. The Psychology of Emotional Influence in Advertising

Seducing the Subconscious. The Psychology of Emotional Influence in Advertising

Robert Heath

Our relationship with ads: it's complicated A must-read for anyone intrigued by the role and influence of the ad world, Seducing the Subconscious explores the complexities of our relationship to advertising. Robert Heath uses approaches from...

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