Автор: Paul Temporal
Branding for the Public Sector. Creating, Building and Managing Brands People Will Value
Paul Temporal
How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. The book covers...
Islamic Branding and Marketing. Creating A Global Islamic Business
Paul Temporal
Islamic Branding and Marketing: Creating A Global Islamic Business provides a complete guide to building brands in the largest consumer market in the world. The global Muslim market is now approximately 23 percent of the world's population, and...
