Автор: Pierre-Yves Gomez

. The Leap to Globalization. Creating New Value from Business Without Borders

The Leap to Globalization. Creating New Value from Business Without Borders

Pierre-Yves Gomez

Whereas previous research concentrated on articulating what global strategies look like in large multinational companies with decades of experience in operations abroad, The Leap to Globalization focuses on how globalizing is realized over time...

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