Автор: Bruce Berman
From Assets to Profits. Competing for IP Value and Return
Bruce Berman
Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: Competing for IP Value and Return provides a real-world look at patents, copyrights,...
Making Innovation Pay. People Who Turn IP Into Shareholder Value
Bruce Berman
Many companies and executives talk about patents, but few can demonstrate significant returns from them. Who are the elite companies and managers that have created wealth and profit from IP rights, and how have they done it? What do they advise...
