Автор: Scott Stratten

. UnMarketing. Everything Has Changed and Nothing is Different

UnMarketing. Everything Has Changed and Nothing is Different

Scott Stratten

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of...
. UnBranding. 100 Branding Lessons for the Age of Disruption

UnBranding. 100 Branding Lessons for the Age of Disruption

Scott Stratten

UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we...

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