The PDMA ToolBook 1 for New Product Development

Paul Belliveau. The PDMA ToolBook 1 for New Product Development
Paul Belliveau. The PDMA ToolBook 1 for New Product Development
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Practical cross-functional coverage of the entire product development process from idea generation through delivery of the final assembled product. Includes sections on benchmarking and changing your new product development process and managing your product portfolio.
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