Sustainability Footprints in SMEs. Strategy and Case Studies for Entrepreneurs and Small Business

Lowellyne  James. Sustainability Footprints in SMEs. Strategy and Case Studies for Entrepreneurs and Small Business
Lowellyne  James. Sustainability Footprints in SMEs. Strategy and Case Studies for Entrepreneurs and Small Business
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Reviews the evolution and theory of Sustainability Footprints e.g. carbon footprint and examines the critical success factors and contributions to small to medium sized enterprises (SME) growth • Assist firms in achieving sustainable growth in four key areas Innovation Impact, Cost Impact, Environmental Impact, and Stakeholder Impact • Identifies the challenges and Critical Success Factors (CSFs) in the use of sustainability footprint methodology within small businesses by the use of case studies • Proposes a strategic model suitable for the deployment of sustainability strategy and initiatives within business

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